Responsibilities

• Execute and deploy personalized email marketing campaigns including concepting, A|B testing, email template design, email HTML coding, campaign creation, template maintenance, updates, proofing, and execution. 40%
• Maintain Adobe campaign management tool for email communications, including the ability to assemble, analyze and evaluate data workflow. Make appropriate and well-structured recommendations/decisions, trouble-shoot variances and approve final counts.
• Miscellaneous design work and Photoshop editing.
• Support the Customer Marketing team with administrative tasks and day-to-day operational needs.

Requirements

• Knowledge of HTML coding and execution via best-in-class Email Service Provider tools, such as Harmony, Cheetah Mail, ExactTarget, Marketo, Salesforce, etc.
• 2-5 years of experience in a marketing agency or customer marketing-driven business.
• Working knowledge of design and coding tools, such as Adobe Dreamweaver, Photoshop, and Illustrator.
• Experience in building customer lists via campaign automation tools, such as Adobe Campaign, Marketo, etc. is preferred but not required – training will be provided.
• Strong Excel skills (must be comfortable organizing and performing analysis for large quantities of data utilizing Excel)
• Campaign Automation Software or SQL experience is not required but a strong plus.
• Ability to communicate succinctly - both oral and written communications
• Strong analytical and critical thinking skills. Must be an adaptive learner who is inquisitive, embraces change and can prioritize.
• Ability to work autonomously and independently on tasks as well as collaboratively with other team members.
• Strong attention to detail, excellent organization skills, and ability to manage multiple projects/responsibilities.
• Must meet the company’s requirements for employment.

Preferred

• Experience in building customer lists via campaign automation tools, such as Adobe Campaign, Marketo, etc. is preferred but not required – training will be provided.
• Campaign Automation Software or SQL experience is not required but a strong plus.