CRM & Ticketing Analytics Intern

Reading, PA (Unknown)

Salary Not AvailableIntern/New GradInternship

Posted 10 days ago

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Job Summary

Own and optimize customer data workflows across CRM and analytics to enable targeted ticketing outreach and data-driven marketing. You will analyze fan demographics, manage segments and automations, build prospect lists, and monitor campaign performance to identify opportunities for sales growth.

  • Maintain and analyze customer data in Monday CRM and StellarAlgo
  • Build targeted prospect lists and provide data-driven insights for ticket sales
  • Monitor lead activity, campaign performance, and automations

Job Description

Responsibilities

  • CRM & Customer Data: Maintain and organize customer and prospect data in Monday CRM, including managing lead categories, segments, and outreach lists.
  • CRM & Customer Data: Pull and analyze customer data from StellarAlgo and connected data sources to analyze fan demographics, purchasing behavior, and other characteristics to identify audience segments and opportunities for targeted ticketing outreach.
  • CRM & Customer Data: Assist with managing and monitoring StellarAlgo automations and customer segments.
  • CRM & Customer Data: Build targeted prospect lists and provide data-driven insights to support ticket sales and marketing efforts.
  • Ticketing & Sales Support: Help track lead activity, campaign performance, and conversions.
  • Ticketing & Sales Support: Support the Ticketing Department with data-related projects and reporting.
  • Ticketing & Sales Support: Identify trends and opportunities within customer data to support ticket sales and marketing efforts.
  • Ticketing & Sales Support: Assist with organizing and managing lead lists for the ticket sales team.

Requirements

  • Current college student pursuing a degree in Data Analytics, Business Analytics, Marketing, Sports Management, Business, Information Systems, or a related field.
  • Strong interest in data, technology, CRM systems, marketing automation, and sports business.
  • Comfortable working with spreadsheets and organizing large amounts of information.
  • Strong attention to detail and organizational skills.
  • Ability to learn new software and technology quickly.
  • Experience with Excel, Google Sheets, CRM platforms, or data analytics tools is a plus.
Reading Royals logo

Reading Royals

Proudly affiliated with the NHL’s Philadelphia Flyers and AHL’s Lehigh Valley Phantoms, Reading plays in the Santander Arena, located in downtown Reading, PA at 700 Penn Street.

Founded in 2001
Reading, Pennsylvania, USA
95 employees (46 in marketing)

Traffic Signals

Monthly Visitors
15.3K
Traffic Source Mix
Search
36.7%
Direct
41.9%
Referral
6.2%
Social
13.8%
Paid
1.3%

Headcount Trend

Current headcount: ~95

Marketing Team

Marketing Team Size
34 (36% of company)
Marketing Roles Posted (Last 30 Days)
1

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