Responsibilities

• Responsible for coordinating multichannel campaigns (email, SMS, and Mobile App) from concept to successful execution.
• Create an ongoing A/B testing pipeline, report results, and assess performance.
• Optimize and improve campaign performance by evaluating key trends, reporting metrics, and comparing metrics to benchmark results.
• Brief creative team on marketing direction for assets.
• Project manage cross-functional teams to ensure assets are delivered on time.
• Own the QA process before going live to ensure correct content and setup.
• Track competitor landscape and industry developments to advise the team on delivering a best-in-class mobile/email experience that meets customers' and business needs.

Requirements

• 2-4 years of experience in CRM (email, SMS, and Mobile App).
• Experience with testing, segmentation, personalization, and marketing automation techniques.
• Strong data analytics skills to understand and optimize the performance of campaigns.
• True attention to detail to ensure campaigns are delivered to the highest quality standards and are hitting their targets.
• Strong communication and project managing skills to work with various stakeholders.
• Enthusiasm, reactivity, ability, and energy to operate in a fast-paced environment.
• Experience using Emarsys or a similar CRM suite at an advanced level.

Preferred

• Ideal candidate brings foundational AI literacy, including experience using generative AI tools, and a proactive mindset to experiment with new technologies to drive productivity and innovation.

Benefits

• Hybrid Work Schedule*
• Discretionary Paid Time Off*
• Summer Fridays*
• Healthcare Plans
• Employee Discounts
• 401k
• Annual Bonus Program
• Equity Program*
• And More