Responsibilities

• Develop and execute email marketing campaigns to support business objectives and goals
• Create and manage email marketing calendars, ensuring timely delivery of campaigns
• Collaborate with cross-functional teams to design and build email templates that are on-brand and visually appealing
• Manage subscriber lists and segmentations, ensuring accurate and up-to-date data
• Analyze and report on email campaign performance, providing insights and recommendations for improvement
• Monitor industry trends and best practices to identify opportunities for innovation and optimization
• Manage relationships with email service providers and other vendors.
• Stay up-to-date with email marketing software and technologies, making recommendations for innovation or upgrades
• Collaborate with internal stakeholders to integrate email marketing with other marketing channels and initiatives
• Coordinating and organizing digital assets for email campaigns

Requirements

• Minimum 4-years experience in email marketing
• Proficient in email automation platforms e.g., Marketo, HubSpot, AI driven marketing
• Experience with A/B testing and optimization
• Experience with Salesforce
• Familiar with email best practices (CAN-SPAM, GDPR, etc.)
• Experience with analytics and reporting
• Ability to execute email campaigns from start to finish
• Excellent project management skills
• Highly organized and detail-oriented
• Experience with HTML and CSS for email templates

Benefits

• We offer a range of market-competitive benefits that include merit increases, paid holidays, Paid Time Off, medical, dental, vision, short- and long-term disability benefits, 401(k) + match, and life insurance.