CRM Manager at Piaget | New York City, NY | $105K/yr – $115K/yr

Piaget

CRM Manager

New York City, NY (On-site)

$105K/yr – $115K/yrSenior Level6+ years expFull time

Posted 2 months ago

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Job Summary

Own the regional CRM and client-program strategy, turning client data, insights, and analytics into integrated, multi-channel campaigns that drive client engagement, partnerships, and business growth for Piaget in the market.

Lead CRM program design and execution across retail and digital channels with a consumer-centric approach.
Build and maintain client knowledge through insights and data analysis to inform gifting, events, and partnerships.
Advance analytics initiatives from predictive modeling to attrition analysis, communicating value-add insights to leadership.

Job Description

Client relationship management: Develop and coordinate the overall program of Client relationship for the market, in line with central guidelines.
CRM program implementation & monitoring: Ensure the implementation and effectiveness of the CRM programs throughout the market for all clients and monitor, using CRM guidelines and tools.
Integrated channel planning: Ensure CRM strategies are planned with an integrated consumer centric approach across all channels.
Sales activation & clienteling: Drive increased engagement among Sales staff with their consumers through Clienteling and Activation programs.
Market insights & client knowledge: Develop Client Knowledge through Client Insights and Database analysis in order to drive Client programs efficiently.
Analytics roadmap & reporting: Develop an Analytics roadmap to support business performance (including Retail, digital and ecommerce). Ensure results are communicated with focus on value-add insights and actionable recommendations.
Advanced analytics projects: Drive internal and industry best practice analytics projects (predictive modeling, basket analysis, attrition modeling, client equation….)
Data security & governance: Ensure maximum security level of client data via proper organization, processes and confidentiality.
New service development & budgeting gifting: Formalizes local launch plans for the development of new tool, KPI or reporting capabilities in collaboration with the Marketing & Communications teams; manages the budget, ordering, tracking and deployment of gifting program with the retail operations team, ensuring strategic use of gifting product and maximum ROI.
Business development & partnerships: Be a supporting contact for partnership proposals addressed to the Maison, evaluate and select the most relevant ones based on ROI from a CRM perspective; collaborate with boutiques’ teams to generate sales and expand networks; support local communities and brand awareness.

University graduate
6+ years of Retail and/or CRM experience
Strong in project management & communication skills
Good analytical skills, detail-oriented
Fluency in written and spoken English (required)
Experience with corporate CRM tools (Salesforce, The View, Google Analytics) preferred
Creative, pragmatic and proactive
Be a solution orientated team player
Good communication and presentation skill
Ability to multitask

Employee wellbeing is a top priority at Richemont. We offer a comprehensive benefits program to support employees and their loved ones.
Our core benefits include medical, dental, and vision programs.
Health savings and flexible spending accounts are also available.
The company offers income protection solutions including life insurance, disability benefits, and 401(k) with employer match.
paid time off
a wellness reimbursement benefit
access to the employee assistance program
volunteer days off, supporting initiatives that drive change.

Piaget

Piaget epitomizes daring creativity – a quality that has continued to permeate through the Maison since its beginnings in 1874. From his first workshop in La Côte-aux- Fées, Georges-Edouard Piaget devoted himself to crafting high-precision movements in a feat that formed the very foundations of our pioneering name.In the late 1950s, Piaget unveiled the ultra-thin movements that would later become the Maison’s trademark and the cornerstone of the Altiplano collection.As a true innovator of the watch and jewellery world, Piaget strongly believed in creativity and artistic values. It is within the walls of our « Ateliers de l’Extraordinaire » where master artisans continue to harness rare skills that have been preserved and perfected from generation to generation, transforming gold, stones and precious gems into dazzling works of art.Through its pursuit of masterful craftsmanship, the Maison has created emblems of daring excellence channeled into its collections including Altiplano, Piaget Polo, Limelight Gala, Possession, Piaget Sunlight, Piaget Rose and Extremely Piaget.

Plan-les-Ouates, Geneva, CHE

1.2K employees (185 in marketing)

www.piaget.com