Creator Program Manager, News - Spanish Speaking - Content Operation - Los Angeles

Los Angeles, CA (On-site)

$89K/yr – $209K/yrSenior LevelFull time

Posted 5 days ago

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Job Summary

Own and scale creator programs with News Creators and Journalists, shaping engagement, measurement, and cross-functional execution across global markets; drive data-informed strategy, partnerships, and program operations.

  • Own program design, launch, and measurement across creator ecosystems
  • Manage partnerships with creators, journalists, and media partners
  • Collaborate with product, operations, and policy teams to drive growth and operational scale

Job Description

Responsibilities

  • Develop, support and execute scaled programs focused on engaging and supporting TikTok News Creators
  • Build and Manage relationships with News Creators and Journalists, supporting News content strategies
  • Align on standardized, clear measurement plans in line with the product team and track engagement and program progress to goals, incorporating improvements to optimize program success
  • Collaborate with operations teams to localize and launch creator programs in line with key business frameworks across global markets
  • Align with product team to identify strategic growth opportunities informed by data-driven needs and product roadmaps
  • Foster strong relationships with cross-functional teams (e.g. Comms, GR, Legal) to operationalize and scale creator programs and engagement.

Requirements

  • BA/BS degree or equivalent practical experience
  • Demonstrated understanding of the digital news ecosystem, journalism industry, and creator landscape. Experience in creator partnerships, content partnerships, program management, media partnerships, journalism, digital media, social platforms, or related fields.
  • Experience developing and executing end-to-end programs, including planning, launch, stakeholder management, measurement, and reporting. Strong project management skills, with the ability to manage multiple initiatives simultaneously in a fast-paced environment.
  • Experience building and managing relationships with creators, journalists, publishers, media organizations, or other external partners.
  • Experience working cross-functionally with product, communications, policy, legal, operations, and other stakeholder teams to drive business objectives.
  • - Excellent written and verbal communication skills, including experience presenting recommendations and program updates to internal and external stakeholders.
  • - Fluent communication in Spanish and English, with the ability to collaborate with Spanish creators and partners.
  • - Experience using data and insights to inform strategy, measure program performance, and identify opportunities for optimization.

Preferred

  • Experience working in a newsroom, news agency, or news-focused organization.
  • Experience at a social media platform, technology company, media company, newsroom, or creator-focused organization.
  • Familiarity with creator monetization, audience development, content strategy, and platform growth best practices.
  • Experience launching or scaling creator engagement, education, or community programs.

Benefits

  • Benefits may vary depending on the nature of employment and the country work location. Employees have day one access to medical, dental, and vision insurance, a 401(k) savings plan with company match, paid parental leave, short-term and long-term disability coverage, life insurance, wellbeing benefits, among others. Employees also receive 10 paid holidays per year, 10 paid sick days per year and 17 days of Paid Personal Time (prorated upon hire with increasing accruals by tenure). The Company reserves the right to modify or change these benefits programs at any time, with or without notice.
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TikTok

3.2 Glassdoor

TikTok is the world's leading destination for short-form video. Our platform is built to help imaginations thrive. This is doubly true of the teams that make TikTok possible. Our employees lead with curiosity, and move at the speed of culture. Combined with our company's flat structure, you'll be given dynamic opportunities to make a real impact on a rapidly expanding company as you grow your career. We have offices across Asia Pacific, the Middle East, Europe, and the Americas – and we're just getting started.

Founded in 2003
Los Angeles, California, US
71K employees (26,053 in marketing)
48% recommend to a friend
70% CEO approval

Traffic Signals

Monthly Visitors
3B
Traffic Source Mix
Search
36.6%
Direct
59.4%
Referral
2.7%
Social
1.1%
Paid
0.2%

Headcount Trend

Current headcount: ~79.7K

Marketing Team

Marketing Team Size
23,667 (30% of company)
Median Career Experience
11 years
Median Tenure
4.3 years
Marketing Roles Posted (Last 30 Days)
75

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