Responsibilities

• Lead and mentor the internal creative team while remaining an active, hands-on designer
• Lead the creative direction for product launches, marketing campaigns, packaging, merchandising, and digital experiences
• Design high-impact branding, packaging, digital marketing, web, print, trade show, and retail assets while creating scalable templates for the broader creative team
• Develop new brands, logos, packaging systems, and visual identities across Athena's portfolio
• Partner with Product Development, Production, and Compliance to bring packaging from concept through production
• Direct video production for product launches, educational content, social media, podcasts, webinars, and commercial projects
• Develop storyboards, production plans, and oversee editing, motion graphics, and post-production
• Champion AI-powered creative workflows to accelerate concept development, design exploration, image generation, animation, video editing, and content creation
• Maintain brand consistency across all customer touchpoints and provide creative direction and quality control for all deliverables
• Manage creative projects and priorities through Asana while collaborating across multiple departments to deliver projects on time

Requirements

• 7-10+ years of professional graphic design and creative leadership experience
• Exceptional portfolio demonstrating branding, packaging, marketing campaigns, digital design, and video production
• Advanced proficiency in Adobe Creative Cloud, Figma, and modern creative technologies
• Experience leading creative teams while remaining an active contributor
• Strong understanding of print production, packaging development, production workflows, and brand management
• Excellent communication, presentation, organizational, and project management skills
• Ability to manage multiple priorities in a fast-paced, collaborative environment
• Professional experience integrating AI into creative workflows
• Proficiency with tools such as ChatGPT, Adobe Firefly, Claude, Runway, Veo, Kling, ElevenLabs, Opus, Envato, or similar creative platforms
• Ability to evaluate and adopt emerging creative technologies that improve quality and efficiency
• Strong understanding of balancing AI-assisted workflows with exceptional design standards and originality

Preferred

• Experience in consumer-packaged goods (CPG), manufacturing, lifestyle, or retail brands
• Motion graphics, animation, and advanced video production experience
• Experience leading photography, art direction, and content production
• Experience with website design, user experience, and prototyping in Figma