Creative Director, One Team (IT)

San Diego, CA (Remote)

$162K/yr – $223K/yrSenior Level15+ years expFull time

Posted 3 weeks ago

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Job Summary

Own cross-market creative leadership by translating brand vision, product truths, and customer insights into digital-first campaigns that scale globally, while mentoring teams and partnering with strategists and agencies to land differentiating ideas.

  • Own cross-market creative strategy from brief to story with global reach and audience focus.
  • Lead teams and partners to deliver brand-building campaigns that generate demand and land across markets.
  • Drive digital-first optimization in-market using performance data to improve efficiency and impact across touchpoints.

Job Description

Responsibilities
  • Set the creative “vision” for campaigns – one that is based on our brand vision, product truths, customer insights and knowledge of the customer journey.
  • Work cross-functionally with a range or stakeholders – acting as a strategic and conceptual creative partner for development of campaigns that will land in markets around the world.
  • Lead teams, contractors and/or our agency partners to create campaigns that build our brand and generate demand.
  • Contribute to the creative brief process - working with strategists to translate stakeholder input into sound creative strategy that will drive impactful creative work.
  • Bring digital-first thinking to every assignment/task – and partner with stakeholders to optimize digital creative in real-time based on in-market performance data.
  • Champion long-term initiatives that deliver success across a broader area of impact.· Ensure creative output and campaign work is efficient, scalable, and integrated.
  • Actively train, mentor and manage junior-level creative team members to take creative risks and do their best work.
Requirements
  • A minimum of 15 years of experience in the creative industry – with at least 5 years working on integrated, digital-first campaigns as part of an in-house team.
  • Strong creative pedigree with copywriting background, ability to work across all media. IT experience is ideal but not required.
  • Exceptional ability to lead, influence, and work across organizational boundaries with a consistent history of cross-functional collaboration.
  • Proven ability to lead by example and consistently inspire creative colleagues to create differentiating, pioneering ideas that conceptualize world-class solutions.
  • Obsessed with finding the inspiring truths that lead to creative thinking that solves creative problems and propels our brand into the future.
  • Strong presenter with an ability to sell creative thinking and ideas across the organization and with senior-level executives.
  • Must be a believer in the power of brand - and the importance of applying the brand consistently across all customer touchpoints.
  • A curious learner with a growth mindset and an ability to quickly absorb information and learn on the job.
  • Experience working on B2B business, (ideal, but not required).
  • An expert in Adobe Creative Cloud (you can get hands-on and create great work)
Nice to Have
  • IT experience is ideal but not required.
  • Experience working on B2B business (ideal, but not required)
Benefits
  • Health plans, including flexible spending accounts
  • 401(k) Plan with company match
  • ESPP
  • Matching donations
  • Flexible time away plan and family leave programs
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ServiceNow

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ServiceNow (NYSE: NOW) makes the world work better for everyone. Our cloud-based platform and solutions help digitize and unify organizations so that they can find smarter, faster, better ways to make work flow. So employees and customers can be more connected, more innovative, and more agile. And we can all create the future we imagine. The world works with ServiceNow. For more information, visit www.servicenow.com.

Founded in 2004
Santa Clara, CA, US
32K employees (2,162 in marketing)
89% recommend to a friend
97% CEO approval

Traffic Signals

Monthly Visitors
3.8M
Monthly Google Ads Budget
$1.1M
Traffic Source Mix
Search
39.6%
Direct
49.8%
Referral
7.1%
Social
2.1%
Paid
1.3%

Headcount Trend

Current headcount: ~31.3K

Marketing Team

Marketing Team Size
1,319 (4% of company)
Median Career Experience
19.5 years
Median Tenure
4.8 years
Marketing Roles Posted (Last 30 Days)
14

Funding

Total Funding
$83.7M
Last Raise
$11M
Post IPO Equity, 3 years ago

Funding History

  • Dec 2022
    Post IPO Equity
  • Mar 2012
    Private Equity • $11M
  • Feb 2012
    Private Equity • $17.9M

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