Responsibilities

• Lead the visual direction and execution of brand campaigns, site assets, performance marketing creative, OOH, packaging, and social layouts
• Concept and present compelling storyboards, moodboards, and layouts that reflect the MATE aesthetic and values for monthly in studio photoshoots
• Own and drive MATE’s upcoming brand refresh (alongside agency partner) —helping evolve our visual identity across all touchpoints while staying rooted in our mission
• Elevate our current PDP imagery across the site with an emphasis on refined styling and fabric storytelling
• Oversee external design team and network of creative freelancers, ensuring brand consistency and creative excellence across all assets
• Leverage AI tools (e.g. image generation, layout testing, motion templates) to increase workflow efficiency and support ideation
• Regularly update and evolve templates and design systems to keep content fresh, high-performing, and on-brand
• Maintain an expert-level understanding of clean design trends, visual culture, and sustainability-focused storytelling

Requirements

• 10+ years of creative/art direction and design experience, preferably in fashion, beauty, or lifestyle brands (must have 8+ years of fashion experience)
• Strong creative portfolio demonstrating elevated design, campaign ideation, and photo direction
• Deep understanding of brand storytelling across owned and paid channels
• Expert in Adobe Creative Suite (Photoshop, InDesign, Illustrator), Figma, and working knowledge of motion graphics (After Effects or similar)
• Experience with AI-powered creative tools (e.g. Midjourney, Runway, Firefly, DALL·E) and a curious mindset around emerging creative tech
• Strong leadership, communication, and collaboration skills
• Proven ability to manage multiple projects with a high degree of ownership, organization, and creativity
• Based in LA and available to be on set or in the office at least 3x/week

Preferred

• Experience with e-commerce brands focused on sustainability or wellness
• Strong network of freelance creatives to tap to bring ideas to life
• Familiarity with Shopify and digital content best practices
• Photography or motion experience a plus

Benefits

• Competitive compensation and benefits package