Creative Director at Full Swing Golf Inc | Carlsbad, CA | $140K/yr – $190K/yr

Creative Director

Carlsbad, CA (Hybrid)

$140K/yr – $190K/yrSenior Level8+ years expFull time

Posted 4 months ago

Top 1% of applicants do these two things.

The other 99% submit and hope. You're about to do something different.

Job Summary

Own and elevate the Full Swing brand across channels while leading a multidisciplinary creative team through campaigns, product launches, UI/UX direction, and external partnerships.

Own brand storytelling across digital, print, in-product, and experiential.
Lead high-impact campaigns, launches, and partnerships.
Mentor a creative team and align with product strategy.

Job Description

Responsibilities

Define and elevate the Full Swing brand identity across all channels—digital, print, in-product, and experiential.
Direct high-impact marketing campaigns, product launches, and brand partnerships (e.g., PGA Tour, athlete endorsements).
Collaborate closely with product, engineering, and marketing teams to align visual storytelling with product strategy and business goals.
Lead the creation of engaging multimedia content including video, social media assets, digital ads, and simulator experiences.
Guide UI/UX direction for our simulator software and companion apps, ensuring world-class design and functionality.
Manage and mentor a multidisciplinary creative team, fostering innovation, accountability, and excellence.
Own relationships with external creative partners, agencies, and production vendors.
Monitor performance and iterate based on creative KPIs, user feedback, and brand metrics.
Perform other duties as assigned.

Requirements

Bachelor’s degree in Graphic Design, Fine Arts, Marketing, or a related field required.
8+ years of experience in creative leadership roles, preferably in sports tech, entertainment, or consumer electronics.
Strong portfolio demonstrating work across branding, video, product UI, and integrated campaigns.
Experience with luxury, lifestyle, or sports brands a strong plus.
Proficiency in Adobe Creative Suite, Figma, and motion/video editing tools.
Strategic thinker with strong storytelling, conceptual, and executional skills.
Comfortable presenting to executives, athletes, and external stakeholders.

Preferred

Passion for golf, sports, or interactive technology is highly desirable.

Benefits

Comprehensive Benefits Package – Medical, dental, and vision coverage, plus more
401(k) with Company Match – Up to 4% contribution match
Paid Time Off – Generous PTO and paid holidays
Supportive Work Environment – A relaxed, non-corporate atmosphere
Team Culture – Engaging team bonding events and activities
Onsite Wellness – Access to a personal trainer and gym facilities for a healthy work-life balance