Responsibilities

• Lead, inspire and develop a team of Designers, setting clear expectations and providing regular coaching and development support throughout the year.
• Take an active role in recruitment, identifying the best creative talent to grow and strengthen the studio.
• Foster a collaborative, inclusive studio culture where creativity thrives, and team members feel engaged, challenged and celebrated.
• Guide the creative vision across your brands, acting as custodian of creative excellence, ensuring all output aligns with strategic business objectives and reflects our highest ambitions.
• Translate complex creative strategies into clear, compelling narratives, leveraging expert craft and storytelling to inspire teams, clients and audiences.
• Collaborate closely with Client Services and Strategy as a unified triumvirate, defining the creative vision and ensuring a cohesive brand experience grounded in clear intent.
• Drive innovation within the creative team, fostering new ideas, methodologies and design approaches, and pushing boundaries through experimentation with new techniques and media.
• Leverage deep expertise in consumer and market insights to shape the creative direction of each brand’s overarching vision, ensuring alignment with industry shifts and future brand objectives.
• Set the vision that balances creative ambition with operational excellence, strategically allocating resources to deliver innovative, high-impact solutions that drive key business objectives.
• Embody Elmwood’s brand and value, leading by example to nurture a dynamic studio culture and elevate the agency’s reputation within the global design community.
• Spearhead impactful case studies, lead major award submissions, and represent Elmwood in industry forums, amplifying the agency’s voice through thought leadership and a strategic social media presence.