Responsibilities

• Deliver best-in-class work within your discipline, with a strong understanding of the client’s business objectives and McCann’s mission to exceed client expectations while creating culture-defining work.
• Uncover opportunities to produce groundbreaking, award-winning work, across all briefs including complex or briefs with limitations.
• Strive for creative excellence on every brief, energizing teams to stay motivated, aligned with the vision, and inspired to produce innovative, high-impact work.
• Creative work is considered a high contender in the NY Creative Council.
• Oversee multiple projects at once, effectively managing time, delegating work ensuring delivery of high-quality work.
• Seamlessly manage the creative development process from kickoff to final delivery.
• Understand cost management to ensure creative concepts are both impactful and executable within budget.
• Actively hunt, concept, and present proactive opportunities.
• Act as a consistent voice on client brands by providing the GCD or ECD with recommendations and insights.
• Manage productions of any type, being a partner to the clients and ensuring the successful development of the creative.

Requirements

• Extensive knowledge of grammar and ability to write in various styles for multiple formats.
• Ability to craft engaging, persuasive, and on-brand copy across various media channels (digital, print, social, video, experiential, etc.).
• Extensive knowledge of how to adapt tone and style to different audiences and formats elevate the tone of voice and language of the brand
• Strong knowledge of social platforms (Snapchat, Tik Tok, Threads, Instagram, Twitter, Tumblr, YouTube, Facebook, Pinterest).
• Knowledge of the latest AI platforms like Midjourney, ChatGPT, etc. with on-going effort to stay informed
• Strong decision-making skills and a collaborative attitude.
• Attention to detail and deadlines.
• Ability to juggle multiple projects.
• Effective interpersonal and communication skills.
• Adaptability: You understand priorities may change that impact briefs and edits.