Creative Director, Brand Innovation Lab, Brand Innovation Lab, US

New York City, NY (On-site)

$155K/yr – $210K/yrSenior Level8+ years expFull time

Posted 2 days ago

Job Description

Responsibilities

  • Raise the bar on creative excellence across campaign work
  • Own and grow client relationships by establishing trust through creative excellence, proactive communication, and a deep understanding of advertiser goals and category dynamics
  • Define the creative strategy for multiple advertisers
  • Use strategic research and/or data to develop campaign insights and ideas
  • Concept, pitch, design, and execute first-of-its-kind ad campaigns and experiences for global brands, from developing the creative brief to launch
  • Defend and champion great ideas through intelligent and persuasive creative rationales
  • Champion the end customer in every creative decision, ensuring campaigns deliver genuine value and utility to Amazon customers while meeting advertiser objectives
  • Explore and integrate AI-powered creative tools (generative imagery, dynamic content, personalization engines) into campaign development
  • Bring deep expertise in the end-to-end creative production process, ensuring multi-channel executions are executed at the highest quality while meeting timelines, budgets, and technical specifications
  • Independently creative direct campaigns and collaborate with internal teams, clients, and external agency partners

Requirements

  • 8+ years of driving compelling creative strategy and execution at an agency or in-house creative team experience
  • Bachelor's degree

Preferred

  • Knowledge of InDesign, Photoshop, Illustrator, Keynote
  • Experience developing cross-functional relationships with product, consumer research and marketing teams to develop strategy and consumer insights that drive compelling creative executions
  • Experience leading creative development of innovative creative from concept to delivery
  • Experience managing creative (internal team of designers, copywriters, external agencies and freelancers)
  • Experience presenting creative concepts effectively to senior executives
  • Experience managing multiple projects and meeting aggressive deadlines

Benefits

  • Amazon also offers comprehensive benefits including health insurance (medical, dental, vision, prescription, Basic Life & AD&D insurance and option for Supplemental life plans, EAP, Mental Health Support, Medical Advice Line, Flexible Spending Accounts, Adoption and Surrogacy Reimbursement coverage), 401(k) matching, paid time off, and parental leave.
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Amazon

Reli. is a family-owned business built around strong valuesand a passion to serve our customers. Our drivestemmed from seeing a need for custom-tailored qualityproducts at wholesale prices & quantities. We wanted to beable to put quality first and still be able to providehonest pricing.With our global and domestic operations, we have thefreedom to center each and every decision around ourvalued customers. We approach all our work with the same driveand energy to make sure our customers can always relyon Reli.

Founded in 2018
Cerritos, California, USA
171 employees (30 in marketing)

Salaries

Posted range

$155K/yr – $210K/yr

Taken straight from the job posting.

See all Amazon salaries

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