Responsibilities

• Own integrated media strategy across marquee moments - including product launches, major events, and earnings cycles - developing the "big stories" framework and editorial relationships that drive tier-one coverage and measurable business outcomes
• Build and lead earned influencer programs that cultivate authentic relationships with top B2B creators, podcasters, and next-gen media voices, and architect the infrastructure to scale those programs globally
• Advise and prepare executive leadership for high-stakes media interactions, proactive risk mitigation, and complex, multi-stakeholder scenarios - turning difficult coverage into fair and favorable positioning
• Connect thought leadership programs to product go-to-market moments, driving category creation, media amplification, and pipeline - not just awareness

Requirements

• 15+ years of corporate communications experience at a top-tier technology company, with a track record of leading high-impact media and thought leadership programs
• You've built communications programs from scratch - including narrative development, media strategy, and influencer infrastructure - that generate verifiable business outcomes
• You have deep expertise in crisis communications and managing sensitive, high-stakes scenarios under tight deadlines
• You have strong, established relationships with reporters at outlets like the Wall Street Journal, New York Times, Bloomberg, Fortune, and CNBC, and with creators across next-gen media platforms

Preferred

• You've developed repeatable frameworks and playbooks that enable global teams to run always-on programs independently
• You're curious about and comfortable applying AI tools and emerging communications technology to your work
• You have experience bridging earned and paid influencer activation across a large, matrixed organization
• You bring familiarity with B2B creator and podcast ecosystems and have a point of view on where next-gen media is heading

Benefits

• Salesforce offers a variety of benefits to help you live well including: time off programs, medical, dental, vision, mental health support, paid parental leave, life and disability insurance, 401(k), and an employee stock purchasing program. More details about company benefits can be found at the following link: https://www.salesforcebenefits.com.