Responsibilities

• Create high-quality, hypothesis-driven copy for paid media campaigns, landing pages, and experiments
• Develop compelling headlines, ad copy, product page content, and email/SMS messaging
• Collaborate with cross-functional teams to develop and test messaging strategies
• Build and manage brand-specific AI writing agents to scale copy production efficiently
• Implement and optimize copy based on performance metrics and A/B testing results
• Ensure all copy aligns with client brand voice, strategic objectives, and target audience
• Participate in client meetings and provide strategic insights on messaging and content
• Maintain a test-and-learn mindset, continuously refining copy based on data and feedback
• Document AI workflows and demonstrate practical AI integration during the interview process
• Manage workload flexibly within part-time hours, adhering to project deadlines and quality standards

Requirements

• Proven experience as a copywriter, with a focus on conversion copywriting for digital campaigns
• Strong understanding of hypothesis-driven content creation
• Experience writing for paid media ads, landing pages, experiments, and email/SMS campaigns
• Ability to adapt messaging and tone across diverse audiences and brand voices
• Demonstrated proficiency with AI tools and building AI writing agents
• Excellent written communication and storytelling skills
• Knowledge of A/B testing methodologies and metrics-driven copy optimization
• Strong collaboration skills to work effectively with strategists, designers, and analysts
• Self-motivated with the ability to manage multiple projects independently
• Prior experience working remotely and managing flexible schedules

Benefits

• Opportunity to work remotely within a flexible, part-time schedule
• Engagement in diverse projects across multiple industries and client types
• Collaborative work environment with access to innovative AI tools and workflows
• Potential for long-term engagement and possible transition to full-time employment
• Competitive hourly rate ranging from $60 to $80, based on experience and scope
• Experience working with a data-driven growth marketing agency focused on measurable results