Responsibilities

• Write and refine copy for social, email, marketing campaigns, and product launches
• Translate editorial POV into concise, persuasive, and channel-native formats
• Support lifecycle messaging for onboarding, nurture, and product adoption flows
• Partner with the Creative Director to maintain voice and tone consistency
• Partner with Editorial, Sales, and Marketing teams on packaging and scripting
• Support the CMO with messaging frameworks and product positioning

Requirements

• 4-8+ years writing for brands, editorial platforms, luxury/lifestyle categories, or membership/subscription environments
• Ability to write in multiple modes: editorial storytelling, lifecycle/CRM messaging, product positioning, and short-form social
• Strong voice and narrative instincts; able to translate destination knowledge, travel intel, and product value into compelling language
• Attention to detail, grammar, and tone consistency; skilled line editor
• Comfortable working under deadlines and adapting to changing priorities
• Collaborative mindset and willingness to iterate with Editorial, Marketing, and Creative stakeholders
• Curious about travel, culture, and member psychology; sees writing as meaning-making, not just decoration