Responsibilities

• Email sequences that print revenue every time we hit send (welcome flows, launch sequences, win-back, upsell, the works).
• Landing pages that convert cold ad traffic without leaking money.
• Ad copy that stops the scroll and gets the click.
• VSL scripts and sales pages that close $5k–$10k agency deals.
• Upsell and downsell copy that maximizes LTV on every customer who walks in the door.
• You're not just writing. You're owning the words on every page, every email, every ad, and every script that touches a customer.

Requirements

• You've personally written copy that's generated $1M+ in sales (and can prove it).
• You think in funnels, not paragraphs. You know how an email connects to a landing page connects to a checkout.
• You understand offers, psychology, and buyer triggers — not just clever wordplay.
• You can write in someone else's voice and make it sound like them (in our case, mostly mine and Naz's).
• You move fast. Drafts in hours, not weeks.
• You use AI daily (and yes, you better be using Poppy).