Conversion Rate Optimization Specialist, Salt Lake City, UT

Salt Lake City, UT (On-site)

$60K/yr – $91K/yrMid Level2+ years expFull time

Posted 12 days ago

Job Summary

Original Job Description

Western Governors University logo

Western Governors University

WGU, www.wgu.edu, is an online university for the 21st century.We are driven by a mission to expand access to higher education through online, competency-based degree programs. Since its establishment in 1997, WGU has grown into a national university, serving more than 120,000 students from all 50 states.The university continues to open doors for adult learners who need flexibility to achieve their education and career goals. WGU’s innovative competency-based academic approach makes it possible, allowing individuals to fit their education into their lives, not the other way around.WGU was founded by the governors of 19 U.S. states. WGU is also supported by over 20 major corporations and foundations who believe in WGU’s commitment to producing highly competent graduates.

Marketing team
373
Employees
12K
Headquarters
Salt Lake City, Utah, USA
Founded
1997

Traffic Signals

Monthly Visitors
9.6M
Monthly Google Ads Budget
$9.3M
Traffic Source Mix
Search
24.4%
Direct
63.4%
Referral
10.7%
Social
0.6%
Paid
0.7%

Headcount Trend

Current headcount: ~12K

Funding

Total Funding
$0.0
Last Raise
10 months ago
Last Raise Amount
  • 2025-05-08
    Grant

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