Responsibilities

• Review analytics dashboards to identify sitewide user behavior trends and funnel performance gaps.
• Analyze heatmaps, click maps, scroll maps, and session recordings to uncover opportunities for improvement.
• Partner with clients to share insights, validate priorities, and discuss optimization recommendations (training and support provided).
• Assist in creating CRO strategies, including A/B test ideas, UX recommendations, and copy/layout suggestions.
• Collaborate with UX, design, and development teams to ensure recommendations are feasible and implemented accurately.
• Draft A/B test briefs with variant details, metrics, and audience targeting.
• Help QA tests and track test results, providing performance insights and recommendations for next steps.
• Build optimization roadmaps, prioritizing opportunities based on impact and level of effort.
• Stay up to date on digital marketing and CRO trends.

Requirements

• 4+ years of experience in CRO, digital analytics, UX, or related digital marketing roles.
• Comfortable reviewing data dashboards and interpreting trends (GA4, Looker Studio, or similar).
• Basic understanding of A/B testing concepts (you will be trained on tools and process).
• Comfortable writing clear, actionable recommendations for web pages and user experiences.
• Strong communication skills and ability to collaborate with internal teams and clients.
• Curious, analytical, creative, and proactive mindset with attention to detail.

Preferred

• Agency experience across multiple clients.
• Familiarity with CRO or experimentation platforms (Optimizely, VWO, AB Tasty, etc.).
• Understanding of user behavior, psychology, or UX design principles.

Benefits

• Hands-on training and mentorship to grow into a full-funnel CRO strategist role.
• Work with a collaborative, cross-functional team of analytics, UX, and development experts.
• Exposure to multiple industries and high-impact projects.
• Opportunity to own meaningful work that directly drives client success.
• Supportive, family-value work environment with a focus on work-life balance.
• Comprehensive benefits, career development opportunities, and company activities.