Control Thermal Management Strategic Marketing Sr. Manager - North America

Atlanta, GA (On-site)

$130K/yr – $160K/yrSenior Level5+ years expFull time

Posted 4 months ago

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Job Summary

Drive regional HVAC application strategy for the OEM channel and coordinate with regional teams to shape product priorities and messaging.

  • Own the regional HVAC application strategy for OEM (Data Centers, Chillers, Heat Pumps, Rooftops) with regional support.
  • 5+ years in strategic marketing, product development, or HVAC-R roles.
  • Collaborative execution with Product Line Management, R&D, and Marketing Communications across global launches and social media.

Job Description

Responsibilities

  • Lead the regional HVAC application strategy for the OEM channel (Data Centers, Chillers, Heat Pumps, Rooftops) and support implementation with regional teams (e.g., KAMs, Sales Drivers, FSEs, business development).
  • Build and deploy application-driven value propositions focused on customer pain points and outcomes—grounded in regional needs and competitive context.
  • Collect and structure Voice of Customer (VOC) and market insight through research, sales collaboration, and customer engagement; share actionable insights with relevant divisions.
  • Translate VOC into marketing product specifications that inform product line priorities and influence the development pipeline in coordination with global teams.
  • Partner with Product Line Management and R&D to support execution through launch, and coordinate with Marketing Communications on application-centric messaging for social media and exhibitions.
Danfoss logo

Danfoss

3.9 Glassdoor

Danfoss engineers solutions that increase machine productivity, reduce emissions, lower energy consumption, and enable electrification.Our solutions are used in such areas as refrigeration, air conditioning, heating, power conversion, motor control, industrial machinery, automotive, marine, and off- and on-highway equipment. We also provide solutions for renewable energy, such as solar and wind power, as well as district-energy infrastructure for cities.Our innovative engineering dates back to 1933. Danfoss is family-owned, employing more than 39,000 people, serving customers in more than 100 countries through a global footprint of 100 factories.Follow us on Instagram, Twitter and Facebook:www.instagram.com/danfoss_groupwww.twitter.com/Danfosswww.facebook.com/Danfoss

Founded in 1992
Nordborg, Region of Southern Denmark, Denmark
23K employees (857 in marketing)
75% recommend to a friend
85% CEO approval

Traffic Signals

Monthly Visitors
1.1M
Monthly Google Ads Budget
$3.9K
Traffic Source Mix
Search
59.7%
Direct
32.6%
Referral
5.2%
Social
1.7%
Paid
0.7%

Headcount Trend

Current headcount: ~22.7K

Marketing Team

Marketing Team Size
716 (3% of company)
Marketing Roles Posted (Last 30 Days)
3