Content Strategist - Rocket Pro/B2B

Detroit, MI (On-site)

Salary Not AvailableMid LevelFull time

Posted 2 months ago

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Job Summary

Own content strategy and campaigns aligned to go-to-market priorities for broker audiences, translating priorities into scalable, compliant content with speed to market.

  • Content strategy & campaigns: Drive platform-specific content for LinkedIn, YouTube, and emerging channels.
  • Campaign execution & on-site capture: Lead content creation across formats and translate on-site opportunities into multi-channel campaigns.
  • Cross-functional alignment & compliance: Collaborate to maintain brand standards, messaging consistency, and regulatory compliance across owned, earned, and partner channels.

Job Description

Own content strategy and campaigns aligned to go-to-market priorities for broker audiences, translating priorities into scalable, compliant content with speed to market.

  • Content strategy & campaigns: Drive platform-specific content for LinkedIn, YouTube, and emerging channels.
  • Campaign execution & on-site capture: Lead content creation across formats and translate on-site opportunities into multi-channel campaigns.
  • Cross-functional alignment & compliance: Collaborate to maintain brand standards, messaging consistency, and regulatory compliance across owned, earned, and partner channels.
Rocket logo

Rocket

3.9 Glassdoor

Rocket is redefining homeownership, mortgage, real estate and personal finance services. Join us as we make home a true possibility for everyone in North America. Learn more at Rocket.com.

Founded in 1970
1.7K employees (195 in marketing)
75% recommend to a friend
73% CEO approval

Traffic Signals

Monthly Visitors
66K
Monthly Google Ads Budget
$923
Traffic Source Mix
Search
36.5%
Direct
51.7%
Referral
8.1%
Social
2.4%
Paid
1.1%

Headcount Trend

Current headcount: ~1.7K

Marketing Team

Marketing Team Size
114 (7% of company)
Median Career Experience
18 years
Median Tenure
2.1 years
Marketing Roles Posted (Last 30 Days)
1

Funding

Last Raise
$215.6M
Grant, 3 years ago

Funding History

  • Apr 2023
    Grant • $215.6M

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