Content Strategist

Dayton, OH (On-site)

Salary Not AvailableMid Level4+ years expFull time

Posted 2 months ago

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Job Summary

Own cross-channel creative strategy and storytelling, translating audience research into editorial frameworks, brand storytelling pillars, and compelling campaigns that drive client impact.

  • Creative direction and writing that align brand goals with audience needs across digital, social, and experiential channels.
  • Collaborative ideation and strategic briefs that move concepts from early ideation to execution with integrated teams.
  • Research-led storytelling: audience, cultural trends, and category dynamics to inform creative development.

Job Description

Responsibilities

  • Develop creative writing that is aligned to brand goals, audience needs, and business objectives.
  • Collaborate closely with creative, design, production, and account teams to shape integrated brand experiences across digital, social, experiential, and emerging platforms.
  • Lead strategic research into audiences, competitors, cultural trends, and category dynamics to inform creative development.
  • Create strategic frameworks, messaging architectures, content pillars, and editorial approaches for client campaigns and brand initiatives.
  • Write creative briefs and help guide concepts from early ideation through execution.
  • Support new business efforts through research, strategic positioning, and pitch development.
  • Identify emerging trends, platforms, technologies, and behaviors that create opportunities for innovative storytelling.
  • Present strategic thinking clearly and confidently to both internal teams and clients.

Requirements

  • Four or more years of experience in creative writing, content strategy, brand strategy, or a related role within an agency or creative environment.
  • Strong understanding of storytelling across social, digital, experiential, and branded content ecosystems.
  • Excellent writing, communication, and presentation skills.
  • Ability to translate research and insights into actionable creative direction.
  • Collaborative mindset with the ability to work across disciplines and build strong relationships.
  • Passion for culture, media, design, technology, and emerging digital trends.
  • Comfortable balancing strategic thinking with hands-on execution in a fast-moving environment.
  • Insatiably curious and excited by ambitious creative work.
Real Art logo

Real Art

Real Art is a small team of highly-trained, professional visual artists who are passionate about the value of art and creativity in peoples lives. Our aim is to make a difference and we come from a place of meaning and integrity. Each artist is a practicing artist in their own right and we each have our own specialism - painting, illustration, textiles, set design, drawing, photography, 3D, environmental, installation and early years.We come with an excellent reputation and have hundreds of good testimonials to vouch for this:'‘Thank you to you and your team for all of this hard work. Feedback received so far has been excellent. This is going to make such a difference to our provision’ Headteacher, St John Fisher School, Coventry'Absolutely loved this! Great ideas and resources and really boosted my confidence. Excited to do this with my class. Thank you!' Year 5 teacher‘Another fantastic session. We have learnt so much from these workshops. They are really bringing out the best in our residents and are tapping into areas of skill and talent that have laid dormant for years. Thank you so much' Manager, Rehabilitation Centre, Essex.We deliver a diverse range of specialist art activities in schools, businesses and community settings and have worked with people of all ages. We also offer teacher CPD.

Founded in 2014
Coventry, England, GBR
1 employees

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