Responsibilities

• Turn strategic initiatives and industry trends into tactical solutions
• Understand and assess business needs in order to craft clear, concise, and effective messaging
• Manage all aspects of complex communications, including content development, project planning, and the creation of multiple versions based on data, logic, and branding
• Represent marketing at key meetings to provide status updates, consultation, general project support, and innovative solutions
• Establish strong relationships with business stakeholders by delivering on project specifications and deadlines
• Create meaningful content leveraging AI tools that is clear, actionable, and engaging—converting leads to clients and turning clients into loyal fans
• Fluid in copywriting for a wide variety of marketing mediums across web, email, print, video scripting, presentations, articles, white papers and more
• Use Microsoft office suite – Word, PowerPoint and Excel—as well as project management and CMS software tools to assist in the management of workflow, content, planning, and other marketing operations
• Participate in and adhere to quality control best practices related to proofreading, reviews, and securing approvals
• Measure effectiveness of communications using such methods as A/B testing

Requirements

• Minimum of 5 years of related experience. Samples and portfolio are required
• Four-year college degree, marketing/communications or related field
• Excellent writing, editing, and presentation skills
• Ability to write and communicate effectively and professionally across multiple mediums, including digital, social and print, and considering SEO, SEO strategy and optimization tactics
• Experience with AI copywriting tools
• Excellent decision-making, communication, critical thinking, project management and follow-through skills
• Ability to perform duties with accuracy, strong attention to detail, and meet deadlines consistently
• Self-motivated team player who is comfortable working in a collaborative, fast-paced environment
• An understanding of a regulated industry; financial services experience a plus
• Uninterrupted virtual workspace and internet speed requirement of 25 Mbps or better; stronger connection if multiple users on same connection

Preferred

• Financial services industry experience
• Experience creating content for digital experiences (web, email, video, social)