Content & Social Media Manager

Monroe, LA (On-site)

$40K/yr – $45K/yrMid Level2+ years expFull time

Posted 5 weeks ago

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Job Summary

Own social media content and creative operations for a hotel brand, turning platform presence into consistent storytelling and multimedia assets that drive engagement and local promotions.

  • Own multi platform social presence and content calendar across Facebook, Instagram, LinkedIn, TikTok, and YouTube.
  • Create and edit short form video and static assets for posts, stories, and reels.
  • Collaborate with departments to source content for promotions and measure impact to improve reach and engagement.

Job Description

Responsibilities

  • Manage the hotel's social media presence across Facebook, Instagram, LinkedIn, TikTok, YouTube, and other platforms.
  • Develop and execute a monthly content calendar.
  • Create engaging posts, stories, reels, and videos.
  • Monitor engagement and respond to comments and messages as appropriate.
  • Track performance metrics and identify opportunities for growth.
  • Design professional marketing materials including social media graphics, event promotions, digital advertisements, flyers, brochures, hotel signage, recruitment materials, sales collateral, and restaurant promotions.
  • Maintain consistent visual standards across all platforms.
  • Capture engaging photo and video content throughout the hotel using smartphones and readily available content creation tools.
  • Create and edit short-form videos, reels, stories, and social media content.
  • Highlight hotel amenities, events, food & beverage offerings, team members, and guest experiences.

Requirements

  • 2+ years of experience in social media management, graphic design, content creation, marketing, or a related field.
  • Strong portfolio showcasing graphic design, content creation, and social media content.
  • Proficiency with Adobe Creative Suite, Canva, and video editing software.
  • Experience managing business social media accounts.
  • Excellent written and verbal communication skills.
  • Ability to work independently while managing multiple projects and deadlines.
  • Strong organizational skills and attention to detail.

Preferred

  • Hospitality, hotel, tourism, restaurant, or lifestyle brand experience.
  • Experience with Meta Business Suite and social media analytics platforms.
  • Experience creating engaging social media content and campaigns.

Benefits

  • Dental insurance
  • Employee assistance program
  • Employee discount
  • Flexible spending account
  • Health insurance
  • Life insurance
  • Paid time off
  • Vision insurance
  • Equal Opportunity Employer

Headcount Trend

Current headcount: ~7

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