Content & Social Media Coordinator

Baltimore, MD (Hybrid)

$48K/yr – $52K/yrMid Level1+ years expFull time

Posted 2 months ago

Job Summary

Own the social content and storytelling cadence across MD SPCA channels, coordinating creation, publishing, and performance analysis to amplify stories of pets and people.

  • Lead content creation flow for website, video, and copy, aligning with the monthly calendar and stakeholder input.
  • Monitor engagement, track performance, and adapt social strategies based on trends and cross-functional feedback.

Job Description

Responsibilities

  • Own the content creation process:
  • Website
  • Videos
  • Assist in copywriting of the monthly e-newsletter
  • Assist in copywriting of the print newsletter
  • Helping to compose and edit direct marketing letters with the Development team
  • Scheduling relevant content across social media accounts
  • Engaging with users on social media platforms in a timely manner
  • Identifying, sharing, and executing relevant social trends
  • Analyzing content performance

Requirements

  • Minimum 1 year experience working within a Marketing Department (or similar)
  • Prior experience as a Social Media Coordinator/Manager or similar role
  • Knowledge of best practices for individual social media platforms
  • Excellent verbal and written communication skills
  • Excellent time management skills
  • Ability to swiftly create content, both independently & as a team
  • Prior experience using social media scheduling software (Meta Planner, Hootsuite, etc.)
  • Demonstrated experience with copywriting

Preferred

  • BS/BA in marketing, communications, or related field preferred. Relevant experience considered.
  • Microsoft Office preferred
  • Basic to intermediate production skills (audio, video, photography) preferred
  • Prior experience with Monday.com (or similar project management software) preferred
  • Prior experience with Adobe Creative Cloud (Premiere, Photoshop, InDesign, etc.) preferred
  • Comfortability with handling animals preferred
Maryland SPCA logo

Maryland SPCA

The Maryland SPCA’s mission is to improve the lives of pets and people in the community. There is never a time limit for how long an animal can remain in our care. We receive no operating funds from the government or the ASPCA. We rely on donations to continue our work. Your support saves lives!

Baltimore, Maryland, USA
71 employees (6 in marketing)

Salaries

Posted range

$48K/yr – $52K/yr

Taken straight from the job posting.

See all Maryland SPCA salaries

Marketing Team

Marketing Team Size
6 (8% of company)

Traffic Signals

Monthly Visitors
39.8K
Traffic Source Mix
Search
64.9%
Direct
29.9%
Referral
2.6%
Social
1.6%
Paid
0.9%

Headcount Trend

Current headcount: ~71

Recent News

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Content & Social Media Coordinator

Maryland SPCA · Baltimore, MD · Hybrid