Content Producer (Social & Video) at Tour Edge Golf | Batavia, IL

Tour Edge Golf

Content Producer (Social & Video)

Batavia, IL (Hybrid)

Salary Not AvailableMid Level3+ years expFull time

Posted 2 months ago

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Job Summary

Own the full social content funnel for a golf brand: concept to production for reels, stories, and campaigns, with 50% travel to shoots and a focus on golf culture, creator partnerships, and performance-driven creative.

Own content from ideation to post: concept, shoot, edit for Instagram Reels, TikTok, YouTube Shorts
Lead collaboration with athletes, influencers, and ambassadors; repurpose content into paid social creative
Measure performance and optimize based on engagement, audience behavior, and platform trends

Job Description

Concept, shoot, and edit high-performing social-first content for Instagram, TikTok, YouTube Shorts, and other emerging platforms
Create a consistent flow of engaging content including: short-form video
short-form video
stories
reels
campaign content
lifestyle photography
product-focused creative
Produce approximately: 5 reels/videos per week
daily story content
monthly campaign shoots
Capture cinematic golf visuals including ASMR, product beauty shots, athlete features, and lifestyle storytelling
Bring fresh content ideas to the table weekly and proactively identify social trends relevant to golf culture
Collaborate with athletes, creators, influencers, and ambassadors on content concepts and shoots
Help ideate influencer partnerships and social campaign concepts
Repurpose organic social content into paid social creative opportunities
Analyze social performance metrics and optimize creative based on engagement, audience behavior, and platform trends
Travel to shoots, tournaments, events, and content opportunities (approximately 50% travel)
Maintain a strong pulse on golf culture, creator trends, and premium sports/lifestyle storytelling fictitious?

Tour Edge Golf

In 2025, Tour Edge will celebrating 39 years as a highly renowned and top-selling golf club and bag manufacturer serving the global golf market. Tour Edge is an American owned and operated company out of Batavia, Illinois that manufactures and sells golf clubs under three distinct sub-brands: Exotics, Hot Launch and our Get in the Game products.The legendary #TeamTourEdge tour staff includes Alex Cejka, Ken Duke, Bernhard Langer, and Scott McCarron. Tour Edge products have been in play for a total of 39 victories on the PGA Tours, including 11 on the PGA TOUR and 27 on the PGA TOUR Champions.All premium, Tour Edge golf clubs are hand-built in the U.S.A and carry a Lifetime Warranty that covers any manufacturer defects for the life of the product

Founded in 1986

Batavia, Illinois, USA

57 employees (5 in marketing)

www.touredge.com