Drive content creation and optimization for ARGO's software automation audience across publications, blogs, and campaigns to support SEO and brand storytelling.

• Own content creation across publications, blogs, landing pages, and campaigns.
• Write original, high-quality content for digital marketing channels, including blogs, articles, landing pages, email newsletters, and social media platforms
• Optimize content for SEO, including keyword integration, metadata, and search intent alignment
• Edit and proofread content to ensure clarity, brand consistency, grammatical accuracy, and alignment with style guidelines
• Collaborate with marketing, product management, and design teams to support integrated content marketing campaigns
• Research industry trends, competitive content, and target audiences to generate engaging, relevant content ideas
• Track and analyze content performance metrics (traffic, engagement, conversions) to inform continuous improvement
• Manage multiple projects simultaneously while meeting deadlines and maintaining an editorial calendar

• Bachelor’s degree in English, Journalism, Communications, Marketing, or a related field
• 3+ years of experience in content writing, content marketing, or digital marketing (experience level can be adjusted)
• Portfolio of published digital content demonstrating writing range and quality
• Strong writing, editing, and proofreading skills with excellent command of grammar and tone
• Practical knowledge of SEO best practices, keyword research, and on-page optimization
• Experience with Content Creation and Management platforms such as Illustrator, Flare, WordPress, HubSpot, or similar
• Ability to research complex automation topics and translate them into clear, engaging content
• Strong time management skills with the ability to juggle multiple deadlines
• Detail-oriented mindset with a focus on content quality and consistency

• Industry experience with software automation solutions preferably in the financial services industry
• Experience using SEO and analytics tools such as Google Analytics, Google Search Console, and MS Clarity
• Familiarity with HubSpot Marketing and Content Hubs for creating and managing blog, thought leadership, and social media content.
• Familiarity with email marketing tools, like HubSpot Sales and Marketing Hubs
• Ability to interpret data and performance insights to optimize content strategy
• Experience working in a fast-paced, collaborative marketing environment