Content Marketing Specialist

Ohio, USA (Hybrid)

$60K/yr – $75K/yrMid Level2+ years expFull time

Posted 3 months ago

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Job Summary

Drive content strategy and execution across digital channels to support Malta Dynamics’ brand, product messaging, and lead generation.

  • Own the planning, creation, and scheduling of content across all digital channels.
  • 2–5 years of experience in content marketing or a related field.
  • Experience managing social media platforms and scheduling tools.

Job Description

Responsibilities

  • Own the planning, creation, and scheduling of content across all digital channels including website, blog, email, and social media.
  • Write and publish product descriptions, landing pages, blogs, and campaign content aligned with Malta Dynamics’ brand voice.
  • Execute a consistent weekly content calendar with no missed deadlines.
  • Collaborate with internal subject matter experts to translate technical knowledge into clear, compelling marketing content.
  • Maintain and enforce Malta Dynamics’ brand voice across all content.
  • Ensure all messaging aligns with company positioning, product strategy, and target audience needs.
  • Continuously refine messaging based on performance and leadership feedback.
  • Plan, schedule, and publish content across LinkedIn, Facebook, Instagram, and other relevant platforms.
  • Monitor engagement and optimize content based on performance.
  • Ensure consistent cadence and professional brand representation.

Requirements

  • 2–5 years of experience in content marketing, digital marketing, or related field.
  • Strong copywriting skills with the ability to write clearly, professionally, and persuasively.
  • Experience managing social media platforms and scheduling tools.
  • Familiarity with email marketing platforms (Klaviyo, HubSpot, Mailchimp, etc.)
  • Working knowledge of SEO principles and website content optimization.
  • Experience using analytics tools such as Google Analytics or similar.
  • Basic proficiency in graphic design and/or video editing tools (Canva, Adobe Suite, etc.)
  • Strong organizational and project management skills.
  • Ability to manage multiple projects simultaneously without oversight.
  • Experience using AI tools (e.g., ChatGPT) to enhance productivity and content creation.

Preferred

  • Experience in B2B, construction, industrial, or manufacturing environments.
  • Familiarity with Shopify or similar ecommerce platforms.
  • Experience collaborating with external marketing agencies.
  • Portfolio of written content, campaigns, or digital work.

Benefits

  • Competitive pay
  • Leave time
  • Paid holidays
  • Health/Vision/Dental Insurance
  • Life Insurance
  • 401K match
  • Flexible Spending Account