Content Marketing Specialist at Lang Masonry Contractors Inc | Ohio, USA | $60K/yr – $75K/yr

Content Marketing Specialist

Ohio, USA (Hybrid)

$60K/yr – $75K/yrMid LevelFull time

Posted 3 months ago

The other 99% submit and hope. You're about to do something different.

Drive Malta Dynamics content across website, blog, email, and social, ensuring on-brand messaging and lead-nurturing content.

Own planning, creation, and scheduling of content across channels.
Must-have: 2–5 years of experience in content or digital marketing.
Standout: Collaborates with sales, product, and leadership to align marketing with business goals; SEO-aware messaging.

Own the planning, creation, and scheduling of content across all digital channels including website, blog, email, and social media.
Write and publish product descriptions, landing pages, blogs, and campaign content aligned with Malta Dynamics’ brand voice.
Execute a consistent weekly content calendar with no missed deadlines.
Collaborate with internal subject matter experts to translate technical knowledge into clear, compelling marketing content.
Maintain and enforce Malta Dynamics’ brand voice across all content.
Ensure all messaging aligns with company positioning, product strategy, and target audience needs.
Continuously refine messaging based on performance and leadership feedback.
Plan, schedule, and publish content across LinkedIn, Facebook, Instagram, and other relevant platforms.
Monitor engagement and optimize content based on performance.
Ensure consistent cadence and professional brand representation.

2–5 years of experience in content marketing, digital marketing, or related field.
Strong copywriting skills with the ability to write clearly, professionally, and persuasively.
Experience managing social media platforms and scheduling tools.
Familiarity with email marketing platforms (Klaviyo, HubSpot, Mailchimp, etc.)
Working knowledge of SEO principles and website content optimization.
Experience using analytics tools such as Google Analytics or similar.
Basic proficiency in graphic design and/or video editing tools (Canva, Adobe Suite, etc.)
Strong organizational and project management skills.
Ability to manage multiple projects simultaneously without oversight.
Experience using AI tools (e.g., ChatGPT) to enhance productivity and content creation.