Content Marketing Manager at WD | Irvine, CA

Content Marketing Manager

Irvine, CA (On-site)

Salary Not AvailableSenior LevelFull time

Posted 3 months ago

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Job Summary

Drive WD’s technical storytelling across blog, site, and social channels by coordinating with engineering and product teams to publish compelling, accurate content.

Must-have: Demonstrated experience in content marketing or editorial strategy in enterprise technology or B2B.
Standout: Ability to collaborate with cross-functional SMEs to translate complex concepts into accessible narratives.

Job Description

Responsibilities

Write and develop compelling content for the WD Blog, website, social media channels, YouTube, and external publications .
Translate complex technical concepts into clear, engaging narratives for enterprise and technology audiences.
Provide strategic input into and help manage a shared editorial and content calendar across corporate marketing and partner teams.
Collaborate with engineering, product, and other subject matter experts to ensure content is technically accurate and aligned with WD’s innovation story.
Partner with cross-functional teams—including creative design, web operations, and social media —to bring content to life across channels and formats.
Support corporate storytelling initiatives including thought leadership, executive content, and industry commentary .
Identify content opportunities aligned with WD’s core marketing pillars and key industry trends across AI, cloud, and data infrastructure .
Monitor content performance and partner with digital teams to optimize for reach, engagement, and discoverability.

Requirements

Demonstrated experience in content marketing, editorial strategy, journalism, or digital storytelling, ideally in enterprise technology or B2B.
Exceptional writing and editing skills with the ability to simplify complex technical topics.
Experience managing editorial workflows and coordinating content across multiple teams.
Proven ability to collaborate effectively with cross-functional stakeholders and technical SMEs.
Strong project management skills with the ability to manage multiple priorities in a fast-paced environment.

Preferred

Experience in enterprise technology, cloud infrastructure, AI, or data storage industries.
Familiarity with SEO, digital analytics, and content performance optimization.
Experience developing video or multimedia content.

Benefits

We offer a comprehensive package of benefits including paid vacation time; paid sick leave; medical/dental/vision insurance; life, accident and disability insurance; tax-advantaged flexible spending and health savings accounts; employee assistance program; other voluntary benefit programs such as supplemental life and AD&D, legal plan, pet insurance, critical illness, accident and hospital indemnity; tuition reimbursement; transit; the Applause Program; employee stock purchase plan; and the WD Savings 401(k) Plan.

WD

3.8 Glassdoor

At Western Digital, our vision is to unleash the power and value of data. For decades, we have been at the forefront of storage innovation, which fuels our mission to be the market leader in data storage, delivering solutions for now and the future. We are committed to providing scalable, sustainable technology for the world’s hyperscalers, enterprises, and cloud providers, and delivering cutting-edge innovation that will drive the next generation of AI-driven data workloads. All that we do is powered by our people, who are united in a common purpose of creating solutions that move the world forward. Learn more at www.westerndigital.com.

Founded in 2003

San Jose, California, USA

23K employees (792 in marketing)

www.westerndigital.com

87% recommend to a friend