Content Marketing Manager

Chicago, IL (Hybrid)

Salary Not AvailableMid LevelFull time

Posted 4 months ago

Job Summary

Drive content strategy, production, and distribution for a hybrid B2B/B2C content engine focused on creators, partnerships, and events.

  • Must-have: Cross-channel content leadership with external partner management and production oversight
  • Standout: 2257 compliance familiarity and creator partnerships with event exposure

Job Description

Responsibilities

  • Content Strategy & Production (B2B) - Own the content planning pipeline, including identifying talent, creators, and content opportunities
  • Content Strategy & Production (B2B) - Manage content budgets and allocate resources across productions
  • Content Strategy & Production (B2B) - Build and maintain production schedules to ensure consistent output
  • Content Strategy & Production (B2B) - Oversee compliance requirements, including 2257 documentation and model releases
  • Content Strategy & Production (B2B) - Manage relationships with third-party directors and production partners
  • Content Strategy & Production (B2B) - Act as the primary point of contact for agencies, studios, and talent
  • Marketing & Distribution (B2C) - Lead B2C marketing initiatives to drive engagement, acquisition, and retention
  • Marketing & Distribution (B2C) - Own email marketing strategy and execution (ideation, campaign management, performance tracking; design handled separately)
  • Marketing & Distribution (B2C) - Manage and grow brand presence across social media platforms
  • Marketing & Distribution (B2C) - Oversee and engage community channels, including Discord, driving engagement and retention.
  • Marketing & Distribution (B2C) - Develop and execute merchandise initiatives from concept to distribution
  • Events & Brand Presence - Plan and execute presence at key industry and culture events, including:
  • Events & Brand Presence - AVN
  • Events & Brand Presence - XBIZ (LA, Miami, & Amsterdam)
  • Events & Brand Presence - Select comic, gaming, and fan conventions
  • Events & Brand Presence - Coordinate logistics, partnerships, and on-site execution for events and activations. Ensuring events translate into measure brand and audience growth.
  • Creator Partnerships & Originals - Lead outreach to creators for original productions and collaborations
  • Creator Partnerships & Originals - Identify emerging talent and partnership opportunities
  • Creator Partnerships & Originals - Manage timelines and deliverables across creator-led content initiatives

Requirements

  • Strong organizational and project management skills
  • Ability to balance high-level strategy with hands-on execution
  • Experience or willingness working with external partners, agencies, or creators
  • Familiarity with compliance processes (e.g., 2257) is a plus
  • Experience with email marketing platforms, social media management, and community tools (e.g., Discord, Twitter, Reddit, Instagram)
  • Data-driven mindset with the ability to analyze and improve performance
  • Must be willing to travel for key industry events
  • Has an interest to learn AI tools

Preferred

  • Familiarity with compliance processes (e.g., 2257) is a plus
  • Has an interest to learn AI tools

Content Marketing Manager

SK Intertainment, Inc. · Chicago, IL · Hybrid