Creative Digital Storytelling Manager
Brightmode
District of Columbia, USA (Remote)
In-houseFull-timeMid level5+ years exp.
2 hrs ago
Content and Marketing Manager
Florida, NY (Remote)
Salary Not AvailableMid Level7+ years expFull time
Posted 4 months ago
Top 1% of applicants do these two things.
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Job Summary
Drive content strategy and cross-channel campaigns for a healthcare tech brand, aligning messaging and SEO across stakeholders.
- Own content strategy and editorial calendar across web, email, social, and campaigns.
- Must-have: 7+ years in marketing with content strategy and multi-channel execution.
- Standout: Cross-functional collaboration with Product, Growth, and agencies to power launches and campaigns.
Job Description
Responsibilities
- Develop and execute Katch’s content strategy, ensuring alignment with brand vision, GTM priorities, and business goals.
- Build and manage the editorial calendar across web, email, social, partner portals, and sales enablement channels.
- Define and maintain clear messaging frameworks, core narratives, and tone-of-voice standards.
- Conduct content audits and identify gaps, redundancies, and new opportunities.
- Ensure every asset has a clear purpose, target audience, and measurable outcome.
- Integrate SEO strategy into planning and optimize existing content to improve findability and performance.
- Plan and execute marketing campaigns (email, social, web, events, and other integrated channels, as applicable).
- Ensure all campaigns are fueled by content that is targeted, relevant, and high performing.
- Collaborate with Growth team to support lead generation, nurturing, and engagement.
- Partner with agency partners and internal team to produce high-quality assets.
Requirements
- 7+ years in marketing roles with focus on content strategy, brand storytelling, and/or campaign management.
- Strong content strategy experience with the ability to shape messaging for different audiences.
- Experience building and owning marketing calendars and multi-channel content plans.
- Ability to balance strategic thinking with hands-on execution.
- Strong project management and cross-functional communication skills.
- Experience collaborating with internal teams and agencies.
- Proficiency with analytics tools (HubSpot, CRM platforms, social analytics).
Preferred
- Experience with B2B platforms, payment integrity, payer experience.
Benefits
- Comprehensive medical, dental, and vision coverage
- Wellness program with resources for healthy living
- Health Savings Account (HSA) and Flexible Spending Account (FSA) for tax-free savings
- Tuition reimbursement opportunities
- Generous PTO so you can recharge
- Paid holidays and sick time
- Leave options to support life’s biggest moments
- Life and Disability insurance through Unum
- Voluntary coverage options for added peace of mind (Critical Illness, Accident, Hospital Indemnity, Legal, and Identity Protection)
- Employee Assistance Program (EAP) for free, confidential counseling and support
- Backup care when you need it for children, elders, and pets through Care.com
- Remote work options available for many roles
- Flexible schedules in select positions
- For more information about Katch, visit KatchIQ.com.
