Content Marketing Manager at Farm Credit of Southern Colorado | Colorado Springs, CO | $90K/yr – $105K/yr

Farm Credit of Southern Colorado

Content Marketing Manager

Colorado Springs, CO (On-site)

$90K/yr – $105K/yrSenior Level5+ years expFull time

Posted 2 months ago

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Job Summary

Own end-to-end content strategy and multi-channel execution for Farm Credit of Southern Colorado, aligning campaigns with growth priorities and brand voice.

Strategic Content Development: Plan and calendar content across campaigns, seasons, customer journeys, and brand initiatives to support growth and engagement.
Campaign & Digital Marketing Execution: Manage multi-channel campaigns (email, social, website/landing pages, video/podcasts, ads) and support GTM and segmentation efforts.
Salesforce Marketing Cloud Collaboration & Automation: Develop automated content journeys, lead nurturing workflows, and campaign assets with Salesforce Marketing Cloud.
SEO & Performance Optimization: Optimize content for search, engagement, and conversion performance.
Storytelling & Brand Development: Elevate customer, producer, and community stories and support executive visibility initiatives while maintaining brand consistency.
Analytics & Performance Optimization: Track performance, derive insights, and build regular reporting to inform future content planning.
Collaboration & Event Management: Coordinate with cross-functional teams and external partners for events, sponsorships, and organizational outreach.

Job Description

Own end-to-end content strategy and multi-channel execution for Farm Credit of Southern Colorado, aligning campaigns with growth priorities and brand voice.

Strategic Content Development: Plan and calendar content across campaigns, seasons, customer journeys, and brand initiatives to support growth and engagement.
Campaign & Digital Marketing Execution: Manage multi-channel campaigns (email, social, website/landing pages, video/podcasts, ads) and support GTM and segmentation efforts.
Salesforce Marketing Cloud Collaboration & Automation: Develop automated content journeys, lead nurturing workflows, and campaign assets with Salesforce Marketing Cloud.
SEO & Performance Optimization: Optimize content for search, engagement, and conversion performance.
Storytelling & Brand Development: Elevate customer, producer, and community stories and support executive visibility initiatives while maintaining brand consistency.
Analytics & Performance Optimization: Track performance, derive insights, and build regular reporting to inform future content planning.
Collaboration & Event Management: Coordinate with cross-functional teams and external partners for events, sponsorships, and organizational outreach.

Farm Credit of Southern Colorado

At Farm Credit of Southern Colorado, we believe that agricultural financing is a full-time job, so we’ve given it our undivided attention since we began doing business in 1916. We’re the largest single provider of agricultural credit in America. And as a network of locally managed lending offices, we have a unique understanding of your business challenges and opportunities. We know ag. It’s what we do. It’s where we live.A NETWORK OF LOCALLY MANAGED LENDING OFFICESWe believe in improving the quality of life in rural America, and we’re proud to support our communities through local projects and fundraisers, as well as such youth programs as Future Farmers of America and 4-H. And when you do business with us, your money stays in the local economy, benefiting businesses and people you know.

Founded in 1916

Colorado Springs, Colorado, USA

102 employees (3 in marketing)

aglending.com