Responsibilities

• Research and write across formats, including ad copy, blog posts, web and landing page content, product copy, buying guides, and case studies, adapting your voice to each channel and audience
• Edit and proofread your work to a clean, publish-ready standard
• Optimize content for search, writing to SEO and content briefs and using SEMrush to guide topics and keywords
• Build, publish, and update content directly in Contentful and BigCommerce
• Use GA4 to track how published content performs and find ways to improve it
• Manage your work and deadlines in Asana
• Partner with the content, creative, and design teams so copy and visuals align
• Support product launches and integrated marketing campaigns with the content they need
• Incorporate stakeholder feedback and revise content to improve clarity, accuracy, and effectiveness
• Support broader marketing initiatives and other content-related projects as business priorities evolve

Requirements

• Excellent written communication skills, strong verbal presentation abilities, and a self-motivated, disciplined work ethic
• Strong writing across formats, with the range to move between marketing copy and clear, informational content
• Ability to research an unfamiliar topic quickly and write about it accurately
• Comfortable learning new web-based software and quickly becoming proficient with new platforms
• Flexibility to wear multiple hats and take on a variety of marketing-related tasks as needs shift

Preferred

• Bonus Points For
• A degree in marketing, journalism, English, communications, or a related field
• Experience in ecommerce, direct-to-consumer, or another fast-paced content environment
• Experience supporting product launches or integrated marketing campaigns
• Hands-on experience with web platforms such as Contentful, BigCommerce, HubSpot, or SEMrush
• Basic familiarity with GA4 or a similar analytics tool for tracking content performance

Benefits

• A merit-based environment that rewards growth and accomplishment regardless of seniority
• Generous paid time off
• 4% 401K company matching with instant vesting (after one year)
• Excellent group health insurance available to employees and dependents, including domestic partners (medical plan, 2 dental plans, and a vision plan to choose from)
• Flexible spending account (FSA) for health care and child care costs
• Company-paid & Supplementary Life Insurance; Long-term & Short-term disability
• Free UPLIFT Desk (after one year)
• 50% discount on all UPLIFT products
• Free healthy (and not so healthy) snacks and drinks
• On-the-job training and skills development