Responsibilities

• Plan and execute weekly iPhone and mid-fi video shoots at Club Athletic studios, plus capture organic moments during workouts, runs, and social events with a minimum 15 hours of shooting per month across 4+ days.
• Pitch Instagram and TikTok concepts for approval.
• Write scripts, shot lists, and creative briefs for all social deliverables.
• Edit footage, including color grading and audio mixing.
• Execute paid content concepts, including light UGC editing for paid use.
• Own day-to-day Instagram and TikTok execution, posting, scheduling, community engagement, and trend research, in alignment with the marketing calendar, and report weekly engagement metrics (reach, saves, shares, follower growth).
• Source and manage UGC creators from the Club Athletic community, coordinate studio access and shoot scheduling around class schedules, and write briefs and track deliverables through to handoff for paid use.
• Maintain an organized, up-to-date content library.
• Execute light graphic design using Canva templates for social, campaign, and in-studio collateral (e.g., signage and flyers).
• Coordinate execution and handoff of creative deliverables, including with external vendors (photographers, videographers, designers) when production scale requires it.
• Execute creative deliverables for partnership campaigns—co-branded content, graphic assets, and social posts, working within provided briefs (e.g., Lululemon, Create, Seven24).