Content Manager- American Nurses Association

Silver Spring, MD (Unknown)

$90K/yr – $105K/yrMid Level5+ years expFull time

Posted 2 weeks ago

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Job Summary

Owns executive level content and policy informed storytelling at enterprise scale in health care, turning complex topics into audience friendly communications while handling highly confidential material.

  • executive communications and sensitive materials with high confidential requirements.
  • Audiences and channels include speeches, board updates, and cross platform content aligned to policy priorities.
  • Editorial governance and brand voice across enterprise content to drive consistency.

Job Description

Responsibilities

  • Content Creation & Management: Write and edit original content for digital platforms, email campaigns, print materials, video scripts, op-eds, and more—ensuring clarity, accuracy, and brand alignment.
  • Develop executive-level communications including speeches, presentations, letters, and internal/external messages, as well as sensitive content and information required for executive engagement.
  • Maintain an editorial calendar aligned with organizational initiatives, campaigns, and policy priorities.
  • Maintain an executive editorial calendar, including confidential content and schedules for top-to-top communication
  • Strategic Storytelling: Identify, curate, and elevate powerful stories from nurses, members, and stakeholders that bring the Enterprise’s mission and brand to life.
  • Work cross-functionally to source stories from programs, events, research, and media coverage for use across content channels.
  • Policy-Informed Communications, including highly sensitive communication in the realm of policy, engagement as well as other confidential information
  • Stay up to date on health policy issues and workforce challenges affecting nurses; collaborate with policy and advocacy teams to ensure content reflects current priorities.
  • Translate policy and complex topics into audience-appropriate, accessible content that educates and inspires.
  • Key point of contact for executive office for content development, ensuring highly confidential and propriety executive content is being developed and published.

Requirements

  • Bachelor’s degree in marketing, Business, Communications, or a related field (master’s degree preferred).
  • 5–7 years of experience in content development, communications, journalism, or related fields.
  • Exceptional writing, editing, and storytelling skills across multiple formats and platforms.
  • Demonstrated experience supporting senior executives with communications, presentations, and speechwriting.
  • Demonstrated experience developing and handling highly confidential and sensitive information.
  • Understanding of public policy issues, preferably in health care or nursing.
  • Proven ability to synthesize complex topics into clear, compelling content for diverse audiences.
  • Highly organized with strong project management skills and attention to detail.
  • Collaborative, proactive mindset with the ability to work cross-functionally and manage multiple deadlines.
  • Role may occasionally require to be on standby after hours or on weekends to support business critical content activities typical for communications and marketing activities

Preferred

  • Nursing background highly preferred
  • Background in healthcare, policy, or nonprofit sectors.
  • Familiarity with nursing or health workforce issues.
  • Experience using content management systems, email marketing platforms, and analytics tools.

Benefits

  • Exceptional benefits including, but not limited to 401K retirement contributions of up to 7%, generous PTO which includes the week-off between Dec 25 and Jan 1, in addition to Personal Days-off, 11 paid Holidays, excellent health/medical benefits, and much more
  • Commitment to your career development and advancement through ANE learning and development programs (internally and externally).

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