Responsibilities

• Develop, schedule, and publish engaging organic content across social media platforms, with a primary focus on LinkedIn, YouTube, and Instagram.
• Record and edit video and audio content, transforming long-form material into short-form clips and highlight reels optimized for social distribution.
• Collaborate with internal and external stakeholders, including sales, product, and leadership, to generate, develop, and execute content ideas aligned with business priorities and messaging.
• Maintain a consistent editorial calendar to ensure timely, high-quality content output across channels.
• Monitor content performance metrics and leverage data insights to refine strategy and improve engagement.
• Manage and grow Valitana's brand presence by engaging authentically with followers, responding to comments, and identifying community-building opportunities.
• Lead partnership marketing initiatives in collaboration with our vendors.
• Support broader marketing initiatives, including event promotions, product launches, and thought leadership campaigns.
• Stay current with social media trends, platform algorithm changes, and best practices in B2B and fintech content marketing.

Requirements

• 4-6+ years of experience in content creation, social media management, or a related marketing role.
• Proven track record managing and growing a social media presence in a B2B or professional services context.
• Strong video editing skills, with experience clipping and repurposing long-form audio and video content.
• Demonstrated proficiency with Adobe Creative Suite, including video editing tools.
• Excellent written communication skills, with the ability to tailor messaging for professional, financial, and institutional audiences.
• Strong organizational skills and the ability to manage multiple projects and deadlines simultaneously.
• Self-starter with a creative mindset and a collaborative, team-oriented approach.
• Experience in financial services, fintech, or a technical B2B environment is a plus.
• Bachelor's degree in Marketing, Communications, Journalism, or a related field.

Preferred

• Benefits-focused candidate with ability to align content to business priorities and thought leadership goals.

Benefits

• comprehensive benefits package that includes an employer-matched retirement plan, healthcare with medical, dental, vision, and telemedicine, and PTO.