Responsibilities

• Marketing Strategy Development: Develop and execute a comprehensive marketing plan for the Parks and Recreation Department to promote programs, facilities, and events.
• Marketing Strategy Development: Design and implement marketing campaigns across various platforms (social media, print, digital, etc.) to increase visibility and community involvement.
• Marketing Strategy Development: Collaborate with internal teams to ensure messaging is consistent, on-brand, and aligns with department goals.
• Community Engagement: Build and nurture relationships with local community groups, schools, businesses, and other stakeholders to foster collaboration and engagement in Parks and Recreation programs.
• Community Engagement: Serve as the primary point of contact for community members seeking information about recreational services and events.
• Community Engagement: Host and coordinate community meetings, focus groups, and surveys to gather feedback and understand community needs.
• Event Planning and Coordination: Plan, promote, and manage special events, classes, and community activities to encourage participation and enhance the public's experience.
• Event Planning and Coordination: Oversee the logistics of events, including securing vendors, volunteers, and partnerships to ensure smooth execution.
• Event Planning and Coordination: Track and evaluate the success of events and programs to improve future planning and engagement.
• Social Media and Content Creation: Create and manage social media content and campaigns that highlight parks, recreation programs, and events.

Requirements

• Bachelor's degree in Marketing, Communications, Public Relations, Recreation Management preferred, or a related field (or equivalent work experience).
• Minimum of 2 years of experience in marketing, community engagement, or public relations (preferably in a parks and recreation or non-profit environment).
• Familiarity with website content management systems (CMS) and email marketing platforms.

Preferred

• Knowledge of graphic design software (e.g., Adobe Creative Suite) is a plus.
• Knowledge of website content management systems (CMS) and email marketing platforms.