Communications Specialist (Bilingual Spanish)

Frederick, MD (Unknown)

$57K/yr – $97K/yrEntry Level1+ years expFull time

Posted 2 days ago

Top 1% of applicants do these two things.

The other 99% submit and hope. You're about to do something different.

Job Summary

Own and drive bilingual communications programs for FCPL's Spanish-speaking community, shaping content across web, print, and social media while coordinating with the Community Engagement team on outreach and events.

  • Lead communications initiatives and campaigns
  • Build strategic partnerships with community organizations

Job Description

Responsibilities

  • Write and translate a range of communications for the Spanish-speaking community across various media including but not limited to web content, news releases, marketing emails, social media content, and various print materials including but not limited to program flyers, posters, signage, and Bookmarks - a quarterly magazine
  • Write clearly in English for a range of audiences
  • With direction from Communications Manager, work collaboratively with Community Engagement Department staff to facilitate outreach events and programs to promote library services to Spanish-speaking audiences.
  • Working cooperatively with Communications Manager and Community Engagement Department staff, develop strategic relationships with organizations and individuals to enhance FCPL’s connection to Spanish-Speaking members of the community.
  • Co-lead Communications Workgroups as needed
  • Monitor social media and Contact Us inbox for customer questions, complaints, and suggestions
  • Author content, edit staff and department-provided content, and post on fcpl.org, social media, and staff intranet
  • Provide project coordination for communications campaigns and initiatives
  • Provide technical advice on web and social media related standards and trends in maintaining an up-to-date and responsive online presence
  • Maintain a working knowledge of current library communications and web-related trends, issues, and technology

Requirements

  • Bachelor’s degree in Communications, Public Relations, Journalism, or a related field
  • Minimum of 1 year of experience in communications, public relations, or journalism
  • Substitutions for the above-listed required education and experience are an Associate’s Degree with 3 years experience as described above or a Master’s Degree. Additional required or preferred qualifications may apply based on operational needs, as approved by Human Resources.
  • KNOWLEDGE, SKILLS AND ABILITIES:
  • A successful incumbent operating in this role displays the following:
  • Strong and effective spoken and written (English) communication skills
  • Strong writing skills to support a range of content, including website copy, social media, email communications, and reports
  • Strong copy-editing skills in AP editorial style
  • Proficiency in Windows operating system, Microsoft Office products, and email marketing platforms
  • Ability to develop and maintain effective working relationships with customers, co-workers and the general public

Preferred

  • Experience with Adobe Creative Suite
  • Experience using social media platforms such as Facebook, Twitter, and Instagram
  • Customer service experience working directly with the public in retail, education, community or public relations
  • Spanish language skills with the ability to speak and write Spanish fluently, and to translate from Spanish to English, and from English to Spanish

Marketing Team

Marketing Roles Posted (Last 30 Days)
1