CMO/Social Media Director with Surveying Experience

USA (Remote)

Salary Not AvailableSenior LevelPart time

Posted 2 months ago

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Job Summary

Own and drive cross-channel marketing strategy and growth, turning market insights into campaigns while upholding the mission and values and coordinating PR and sales initiatives to build brand trust and sustainable demand.

  • Own cross-channel marketing plans and growth initiatives across key channels and audiences.
  • Lead market research and data-informed decisions to shape campaigns and partnerships.
  • Contribute to PR and sales-aligned efforts to accelerate growth while maintaining social and environmental commitments.

Job Description

Responsibilities
  • Leading marketing strategies
  • Overseeing the company’s social media presence to increase brand engagement
  • Conducting market research
  • Contributing to public relations efforts
  • Creating actionable marketing plans
  • Managing sales initiatives
  • Driving growth across key channels
  • Ensuring alignment with the company’s mission and values
Requirements
  • Proven expertise in Market Planning and Marketing Management
  • Strong skills in Market Research and the ability to leverage data for strategic decisions
  • Experience in Public Relations with a focus on building brand awareness and trust
  • Knowledge of Sales strategies and business growth initiatives
  • Leadership and organizational skills with the ability to manage diverse projects
  • Proficiency in digital marketing and social media platforms
  • Ability to work in a fast-paced, dynamic environment and align with social and environmental values
  • Bachelor’s degree in Marketing, Communications, Business Administration, or a related field is preferred
Preferred
  • surveying experience
  • experience in e-commerce or online marketplace marketing
  • passion for environmental sustainability and social impact
AllPeople Marketplace logo

AllPeople Marketplace

AllPeople is an online marketplace that makes it easier to purchase socially and environmentally responsible goods with competitive prices, carbon-neutral shipping, and a give-back program greater than any other e-commerce company. AllPeople is built on 3 Commitments directly tied to our social and environmental values, that set us apart from other online marketplaces:#1 - Responsible Products - All our products are carefully vetted and independently verified to ensure what our consumers buy is safe, sustainable, and provided by businesses that are socially and environmentally responsible. Simply, we do the research and curate so consumers can feel good about what they buy, without needing to analyze if every product or company matches their values. We don’t want to compete with brands doing good - so we’re choosing to befriend these brands by curating and marketing their products. #2 - Sustainability - We provide carbon-neutral shipping for all our orders. It’s our way of addressing climate change due to transportation-related carbon emissions from our business.#3 - Social Good - 5% of every purchase on AllPeople goes to a non-profit organization of the customer’s choice. At checkout, the customer chooses and we pay. Simple as that. Our giveback program gives 5-10x more than the majority of give back programs (we give 10x more than the AmazonSmile program).AllPeople is built and led by a diverse team of people in age, background, and experience, including entrepreneurs, advisors, and over 90 students from 40+ universities across the U.S. Our work is fast-paced, hands-on, and is an exciting opportunity to be involved with building the next big online shopping platform - built for people and the planet!

Founded in 2013
San Luis Obispo, California, USA
40 employees (4 in marketing)

Traffic Signals

Monthly Visitors
3.5K
Traffic Source Mix
Search
28.7%
Direct
46.5%
Referral
5.8%
Social
17.4%
Paid
1.5%

Headcount Trend

Current headcount: ~40

Marketing Team

Marketing Team Size
3 (8% of company)