Chief Brand Officer

Worcester, MA (Remote)

Salary Not AvailableDirector/ExecutiveFull time

Posted 4 months ago

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Job Summary

Lead brand strategy development and execution for growth in a luxury-focused company.

  • Own brand strategy development and execution to elevate market presence.
  • Must-have: Experience in Market Planning and Market Research.
  • Standout: Luxury goods or high-end retail experience is a plus.

Job Description

Responsibilities

  • Own brand strategy development and execution to elevate market presence.
  • Your day-to-day tasks will include overseeing market planning and research, leading public relations and marketing campaigns, and driving strategic sales initiatives
  • You will also collaborate with cross-functional teams to ensure consistency in brand messaging and alignment with the company's overall objectives

Requirements

  • Experience in Market Planning and Market Research to identify opportunities, trends, and consumer needs
  • Proficiency in Public Relations and Marketing Management to build brand awareness and foster strong relationships with stakeholders
  • Demonstrated success in Sales strategy and team leadership to drive revenue growth
  • Strong communication, leadership, and analytical skills
  • Ability to manage multiple priorities in a fast-paced, remote work environment
  • Bachelor’s or Master’s degree in Business, Marketing, Communications, or a related field
  • Experience in luxury goods or high-end retail is a plus

Preferred

  • Experience in luxury goods or high-end retail is a plus

Headcount Trend

Current headcount: ~3