Field, Channel, and Alliances Marketing Manager
INFINIDAT
Waltham, MA (On-site)
$125K/yr - $137K/yrIn-houseFull-timeMid level5+ years exp.
23 hrs ago
Channel Marketing Intern
Vista, CA (Hybrid)
Salary Not AvailableIntern/New GradFull time
Posted 3 months ago
Top 1% of applicants do these two things.
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Job Summary
Support marketing programs and dealer communications at Watkins Wellness, coordinating projects and turning research into actionable insights.
- Must-have: strong organization and communication skills with ability to work independently and in a team.
- Standout: hands-on project coordination experience with tools like Microsoft 365 and dealer portals.
- Standout: exposure to real-world marketing programs (e.g., Watkins Marketing Library, Salesforce Dealer Portal).
Job Description
Responsibilities
- Contribute to assigned initiatives from planning through execution. Track tasks, meet deadlines, and help keep deliverables on schedule.
- Turn research into insights by conducting research, gathering data, and analyzing findings that inform decisions and next steps.
- Collaborate with teammates to develop solutions, prepare presentations, and create project deliverables.
- Participate in project meetings, brainstorming sessions, and progress reviews.
- Document your work, maintain well-organized files, and provide regular updates to your supervisor.
- Own a scoped project and deliver a final readout with data, recommendations, and next steps the team can implement.
- Support the development, coordination and administration of new and existing marketing programs, including but not limited to: Watkins Marketing Library (digital asset management platform), Access portal, dealer extranet, Salesforce Dealer Portal and the Local Digital Program.
- Provide exceptional customer service to our external dealers and internal Regional Sales Managers in the support of all marketing programs.
- Serve as a liaison between dealer customers and the marketing team, answering questions, finding solutions, and resolving issues on an ad-hoc basis.
Requirements
- A current college Junior or Senior, or a recent graduate.
- The degree field may vary by team.
- Strong interest in hands-on, project-driven work.
- Excellent communication, organization, and problem-solving skills.
- Ability to work independently and as part of a team.
- Basic proficiency in tools relevant to the project area, such as Microsoft 365, data tools, design tools, or industry-specific platforms.
- Experience in managing projects, multi-tasking, frequently switching gears, and taking initiative as part of developing, coordinating and administering marketing programs (e.g., Watkins Marketing Library, Access portal, dealer extranet, Salesforce Dealer Portal, Local Digital Program).
- Excellent customer service skills in a customer-facing role supporting external dealers and internal Regional Sales Managers in marketing programs.
- Strong communicator capable of supporting dealer communications and serving as a liaison between dealer customers and the marketing team, answering questions, finding solutions, and resolving issues on an ad-hoc basis.
Preferred
- GPA 3.0 or higher preferred (note: while listed as preferred in description)
Benefits
- practical experience on real projects
- mentorship from experienced professionals
- exposure to cross-functional ways of working
- a portfolio-ready project you can showcase to future employers
- onboarding and training in our core tools and processes
- join intern community events
- considered for return internship or early-career opportunities based on performance and business needs
Watkins Wellness
Watkins Wellness®, established in 1977 in Vista, Calif., is dedicated to promoting wellness to consumers who live active lifestyles and are health conscious. The company manufactures the Endless Pools® line of aquatic fitness products, and is also the world's largest manufacturer of hot tubs, including Hot Spring® Spas, Hot Spot® Spas, Caldera® Spas, and the American Hydrotherapy Systems spa brands. The Watkins Wellness dealer network extends into all 50 states and more than 70 countries. Watkins Wellness is a wholly-owned subsidiary of Masco Corporation (NYSE: MAS), a Fortune 500 company whose products include Behr® paint; Delta® and Hansgrohe® faucets, bath and shower fixtures; Kichler® lighting.
Traffic Signals
Monthly Visitors
16.6K
Traffic Source Mix
Search
21.3%
Direct
71%
Referral
4.6%
Social
1.9%
Paid
1.1%
Headcount Trend
Current headcount: ~680
Marketing Team
Marketing Team Size
42 (6% of company)
