Casino Marketing Manager - Mandalay Bay

USA (On-site)

Salary Not AvailableMid Level2+ years expFull time

Posted 4 months ago

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Job Summary

Drive casino marketing initiatives and events to boost guest engagement and financial performance, with cross‑team collaboration and data‑driven optimizations.

  • Must-have: 2+ years of relevant experience and a 21+ age requirement.
  • Standout: Direct involvement in tournaments, promotions, and cross‑department coordination.

Job Description

Responsibilities

  • As a Casino Marketing Manager, you’ll drive the execution of marketing strategies that enhance guest engagement, grow targeted play, and deliver strong financial performance.
  • You’ll oversee tournaments, events, and promotional activity, provide guidance and support to the Casino Host team, and collaborate with corporate and property-wide partners to ensure seamless execution.
  • You’ll also leverage insights to optimize both the guest experience and business outcomes, creating an unmatched experience for our guests.
  • Support the host team by providing guidance on procedures and systems and assisting in resolving operational challenges.
  • Review and submit changes for marketing collateral. Ensure the approval chain for marketing collateral is followed accurately and timely
  • Works closely with National Marketing management to design, implement and evaluate marketing programs, host productivity, event P&L’s, and M life Rewards initiatives and promotions
  • Works with Direct Marketing team to develop marketing campaigns and establish direct mail and email criteria specific to each campaign
  • Make approval decisions for event participation and tickets based on historical gaming
  • Prepare rules and procedures for tournaments, giveaways, and drawings, ensuring all impacted departments receive timely communication.
  • Assist with all tournament administration which includes creating tournament databases, charging entry fees, report execution, scoring, record keeping, host lists, session time assignments, guest interactions, hardware/software checks, credential prep, collateral approvals, and overseeing the tournament team
  • Lead promotional drawings, including facilitating announcements and engaging with guests on microphones in both stage and crowd environments.
  • Ensure all Gaming MICS are followed for events, tournaments, and giveaways, including the accurate completion of all required taxable documentation
  • Develop fact sheets, memos and informational content for Slot Marketing initiatives, such as slot tournaments, host events, seasonal and targeted marketing campaigns and ensure supporting departments are up to date on current initiatives
  • Collaborate with M life Rewards Desk in day‐to‐day operations and support of company‐wide initiatives
  • Prepare and distribute standard and ad hoc reports based on business needs
  • Answer financial and comparative performance questions pertaining to Slot Marketing events and initiatives

Requirements

  • Must be a minimum of 21 years of age
  • Bachelor's Degree
  • 2+ years of prior relevant experience required

Benefits

  • Wellness incentive programs to help you stay healthy physically and mentally
  • Access to company hotel, food and beverage, retail, and entertainment discounts as well as discounts with company partners on things like travel, electronics, online shopping, and more
  • Free meals in our employee dining room
  • Free parking on and off shift
  • Health & Income Protection benefits (for eligible employees)
  • Professional and personal development through programs and networking opportunities as well as volunteer opportunities in the community
MGM Resorts International logo

MGM Resorts International

3.6 Glassdoor

The resorts and casinos of MGM Resorts International™ are some of the most famous in the world. Our 28 destinations are renowned for their winning combination of quality entertainment, luxurious facilities, and exceptional customer service. We are actively expanding our presence globally, with potential developments in a number of domestic and international markets. At MGM Resorts International, we are all striving together to deliver an enticing blend of entertainment to every corner of the world. Many of our resorts are located in Las Vegas. Las Vegas features three of the largest convention centers in the U.S., spectacular entertainment, attractions, shopping, ​and world-famous resorts. Whether dancing fountains, incredible stage productions, casino action, museums or natural attractions such as Lake Mead, Vegas offers something for everyone. A stroll down our streets takes you around the globe, with recreations like climbing to the top of the Eiffel Tower or taking a Venetian gondola ride. From shimmering resort pools and spa rejuvenation to nonstop nightlife, Las Vegas promises an unforgettable career destination. With all of our unique and spectacular resorts and casinos, MGM Resorts International has a world of opportunities for you to discover excitement and rewards as you provide our guests with a wonderful and memorable experience. Take a closer look at our properties. We think you'll find an opportunity that's right for you. The 81,000 global employees of MGM Resorts are proud to be recognized as one of FORTUNE® Magazine’s World’s Most Admired Companies®.

Founded in 2000
Las Vegas, Nevada, US
26K employees (1,859 in marketing)
61% recommend to a friend
71% CEO approval

Traffic Signals

Monthly Visitors
7.1M
Monthly Google Ads Budget
$714.7K
Traffic Source Mix
Search
43.6%
Direct
44.5%
Referral
9.9%
Social
0.8%
Paid
1.1%

Headcount Trend

Current headcount: ~26.4K

Marketing Team

Marketing Team Size
1,302 (5% of company)
Median Career Experience
14 years
Median Tenure
7.8 years
Marketing Roles Posted (Last 30 Days)
7

Funding

Total Funding
$3.6B
Last Raise
$850M
Post IPO Debt, 2 years ago

Funding History

  • Sep 2024
    Post IPO Debt • $850M
  • Mar 2024
    Post IPO Debt • $750M
  • Aug 2020
    Post IPO Equity • $1B

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