Campaign Marketing Manager (HubSpot Power User + Writer)

USA (Hybrid)

Salary Not AvailableMid Level5+ years expFull time

Posted 5 months ago

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Job Summary

Lead B2B marketing operations and HubSpot-driven campaigns for a life sciences-focused agency, translating strategy into executable programs.

  • Own multi-channel campaigns and HubSpot workflows, audiences, and reporting.
  • Must-have: 5+ years in B2B marketing with advanced HubSpot expertise.
  • Standout: Deep experience building campaigns end-to-end and cross-functional collaboration.

Job Description

Responsibilities

  • Build and launch multi-channel campaigns inside HubSpot
  • Create and manage workflows, automation, lists, and segmentation
  • Build landing pages, forms, and emails
  • Manage subscription types and data integrity
  • Configure reporting dashboards and performance tracking
  • Optimize lifecycle stages and funnel progression
  • Support CRM alignment between marketing and sales
  • Write campaign emails, landing pages, and nurture sequences
  • Contribute to blog posts, website copy, and thought leadership content
  • Draft social copy and ad copy aligned with campaign goals

Requirements

  • 5+ years of B2B marketing experience
  • Advanced HubSpot experience (workflows, automation, segmentation, reporting, lifecycle stages, CRM understanding)
  • HubSpot power user (deep experience beyond basic email sends)
  • Experience executing full campaigns (not just individual emails)
  • Strong writing ability across email, web, and thought leadership formats
  • Experience collaborating across strategy, creative, and development teams
  • Comfortable managing multiple projects simultaneously
  • Analytical mindset with performance-driven thinking

Preferred

  • Experience in life sciences, biotech, CDMO, advanced therapies, or complex technical industries
  • Experience working in an agency environment
  • Familiarity with Salesforce integrations
  • Experience building dashboards and attribution reporting
  • Comfort using AI tools to enhance (not replace) marketing execution
  • HubSpot certifications
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Inveniv

Inveniv is a results-driven marketing agency helping businesses grow with tailored digital marketing strategies, brand development, and creative solutions. We’re all about helping elevate your brand so you can take your organization where it needs to go. Whether it’s crafting compelling content, creating an entirely new design aesthetic, building your next online web presence, or using the latest digital marketing tools, we’re here to empower your commercial teams with a mix of creativity, strategic insights, and a commitment to making a sustainable, positive impact to your brand.Our core services:• Commercial & Marketing Strategy• Brand Development• Copywriting• Graphic Design & Illustration• Animation & Video Production• Event Planning & Booth Design• Thought Leadership• Marketing (Inbound & Outbound)• Web Design & Development• Marketing Process + Platform Training

Founded in 2017
Apex, North Carolina, USA