Business Marketing Manager - M&A, PE, Capital Markets

Los Angeles, CA (On-site)

$120K/yr – $175K/yrSenior Level5+ years expFull time

Posted 8 days ago

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Job Summary

Own the front door intake and prioritization for practice marketing needs, manage standard pitches and assets, coordinate enablement and events, and lead lateral attorney onboarding while supervising a small team.

  • Front-end intake and prioritization for MCD requests
  • Pitches/assets management and liaison with Strategy & Enablement
  • People leadership and staff supervision

Job Description

Responsibilities

  • Workflow Management: Oversee the "Front Door" for MCD requests, managing the intake and prioritization of practice-level marketing and sales enablement needs.
  • Standard Pitch & Proposal Management: Manage the preparation and customization of standard pitches and capability statements, ensuring quality and brand consistency.
  • Liaison for Digital & Creative Enablers: Partner with the Strategy & Enablement teams to ensure timely implementation of BU-specific assets and campaign updates.
  • Project Management of Chambers/Rankings: Orchestrate the timeline, data collection, and internal review process for the practice group’s legal directory submissions.
  • Practice-Led Event Coordination: Direct the execution of boutique, practice-led client moments (e.g., small receptions) while liaising with the Events vertical for larger marquee activations.
  • Asset & Bio Stewardship: Manage the inventory and regular refreshing of practice-specific content, ensuring partner bios and practice descriptions are "Always Ready."
  • Market Research Implementation: Coordinate research initiatives regarding buyer behavior and marketplace trends to support the annual planning cycle.
  • Lateral Attorney Enablement: Lead the marketing orientation and onboarding process for lateral attorneys, ensuring their integration into the practice’s marketing framework.
  • People Leader:
  • Serve as direct supervisor and mentor to direct reports

Requirements

  • After orientation at Cooley LLP, exhibit proficiency in the Microsoft Office suite, iManage and other firm applications
  • Ability to work extended and/or weekend hours, as required
  • Ability to travel, as required
  • 5+ years applicable experience in the field (e.g., marketing or business development)
  • Prior professional services industry experience and/or B2B marketing experience

Preferred

  • Bachelor’s degree
  • Supervisory experience
  • Prior legal industry experience
  • Demonstrated experience in infrastructure, energy, and/or real estate industries

Benefits

  • We offer a full range of elective benefits including medical, health savings account (with applicable medical plan), dental, vision, health and/or dependent care flexible spending accounts, pre-tax commuter benefits, life insurance, AD&D, long-term care coverage, backup care for children and/or adults and other parental support benefits.
  • In addition to elective benefit options, benefited employees receive firm-paid life insurance, AD&D, LTD, short term medical benefits as well as 21 days of Paid Time Off (“PTO”) and 10 paid holidays each year. We provide generous parental leave and fertility benefits.
  • New employees will attend a detailed benefit orientation to learn more about our many benefits and resources.
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Cooley LLP

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Clients partner with Cooley on transformative deals, complex IP and regulatory matters, and high-stakes litigation.Cooley has nearly 1,400 lawyers across 19 offices in the United States, Asia and Europe, and a total workforce of more than 3,000 people.Attorney Advertising: This content is provided for general informational purposes only, and your access or use of the content does not create an attorney-client relationship between you and Cooley LLP, Cooley (UK) LLP, Cooley SG LLP, Cooley HK or any other Cooley entity (collectively referred to as “Cooley”). By reviewing this content, you agree that the information provided does not constitute legal or other professional advice. This content is not a substitute for obtaining legal advice from a qualified attorney licensed in your jurisdiction and you should not act or refrain from acting based on this content. This content may be changed without notice, and it is not guaranteed to be complete, correct or up to date, and it may not reflect the most current legal developments. This content may be considered attorney advertising. Do not send any confidential information to Cooley, as we do not have any duty to keep it confidential. Cooley’s privacy policy: https://bit.ly/CooleyLLPprivacy

Founded in 1920
Palo Alto, California, USA
3.6K employees (165 in marketing)
72% recommend to a friend
85% CEO approval

Traffic Signals

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209.4K
Traffic Source Mix
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42.6%
Direct
50.4%
Referral
5.1%
Social
1%
Paid
0.9%

Headcount Trend

Current headcount: ~3.6K

Marketing Team

Marketing Team Size
141 (4% of company)
Median Career Experience
11 years
Median Tenure
4 years
Marketing Roles Posted (Last 30 Days)
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