Responsibilities

• Ensure adherence to brand guidelines across all marketing materials and communications
• Lead the planning and execution of creative brief and marketing plan tactical support, including:
• Partner with the customer team to understand customer needs and behaviors, leveraging these insights to develop compelling briefs and marketing plans
• Collaborate with trend forecasting and editorial content teams to include key seasonal trend and key item priorities for briefing
• Effectively communicate marketing brief details and deliverables to cross functional teams, ensuring seamless integration across digital and in-store channels for campaign cohesiveness
• Review all concepts to guarantee alignment with campaign objectives, providing timely and constructive feedback
• Lead postmortem process to capture key successes and opportunities for future campaigns
• Hunt for what’s next in culture, category, and market trends, transforming those signals into insights, opportunities, and provocations that push the work (and the team) forward
• Work closely with creative teams, providing clear direction and igniting their passion to develop big ideas.
• Foster a collaborative environment where marketing, creative, and merchandising teams work seamlessly to bring strategic vision to life.
• Collaborate with external agency partners effectively, ensuring a smooth relationship and delivering exceptional results.
• Foster an environment of acceptance and respect that strengthens relationships, and ensures authentic connections with colleagues, customers, and communities.
• In addition to the essential duties mentioned above, other duties may be assigned.

Requirements

• Bachelor’s degree or equivalent work experience in a related field
• 5-7+ years of experience in brand strategy, marketing, or integrated campaign development, preferably within retail, fashion, or consumer lifestyle categories
• Regularly required to sit, talk, hear; use hands/fingers to touch, handle, and feel
• Occasionally required to move about the workplace and reach with hands and arms
• Requires close vision
• Able to work a flexible schedule based on department and company needs

Benefits

• Join a team where work is as rewarding as it is fun! We offer a dynamic, inclusive environment with competitive pay and benefits. Enjoy comprehensive health and wellness coverage and a 401(k) match to invest in your future. Prioritize your well-being with paid time off and eight paid holidays. Grow your career with continuous learning and leadership development. Plus, build community by joining one of our Colleague Resource Groups and make a difference through our volunteer opportunities.
• Some additional benefits we offer include:
• - Merchandise discounts
• - Performance-based incentives
• - Annual merit review
• - Employee Assistance Program with mental health counseling and legal/financial advice
• - Tuition reimbursement
• Access the full menu of benefits offerings here .