Brand Media Manager

Norwalk, CT (Hybrid)

Salary Not AvailableMid Level4+ years expFull time

Posted 2 weeks ago

Job Summary

Own and optimize cross-channel brand campaigns from planning to execution, partnering with agencies, managing briefs and budgets, and delivering insights and strategic recaps for internal stakeholders.

  • End-to-end campaign management across TV, digital, social and more
  • Agency collaboration and workflow ownership
  • Budget control, performance reporting, and actionable optimizations

Job Description

Responsibilities

  • Manage the day-to-day execution and optimization of brand marketing campaign activities across the media ecosystem (TV, CTV, OLV, Social, Audio and other emerging platforms)
  • Partner closely with external media agency team on media workflows and prioritization, from planning through execution and optimization
  • Manage agency briefing cycles, campaign plan development and channel-level budget allocation to maximize effectiveness and impact
  • Assist with the development and maintenance of campaign deliverables such as decks, flowcharts and other materials
  • Prepare strategic presentations and campaign recaps for internal stakeholders
  • Summarize performance insights, key learnings, and opportunities for improvement in media reports
  • Lead activation workflows with agency, creative, and investment teams, including asset delivery, tagging, trafficking and monitoring
  • Track brand media budget , including campaign authorizations and invoices
  • Stay informed on new partners, product offerings and innovation opportunities that may impact campaign strategy

Requirements

  • 4-6 years of experience in either brand or performance media planning / buying, preferably at an agency
  • An understanding of digital platforms as well as traditional media
  • Experience with campaign management including, trafficking and billing
  • Strong collaboration skills and ability to work cross-functionally with multiple internal and external teams
  • Proactive, detail-oriented, accountable, and enthusiastic approach to work
  • Passion for travel coupled with strong belief in the power of brands and the role they play in changing the trajectory of a business and organization
  • Demonstrated history of living the values important to Priceline: Customer, Innovation, Team, Accountability and Trust.
  • Bachelor's degree required, preferably in advertising, marketing, communications, business, or a related field.

Benefits

  • Health & wellness coverage including medical, dental, vision, and mental health resources
  • Generous time off including PTO, holidays, a company-wide Priceline Pause reset week, and paid volunteer days
  • Work/life support including the ability to work up to 4 weeks per year from anywhere, parental leave, dependent care and family support resources, Summer Fridays, and office perks like stocked kitchens and catered meals (varies by location)
  • Financial security programs such as retirement plans with company contributions, life and disability coverage, and tax-advantaged accounts
  • Signature travel perks including employee-only discounts on hotels and flights, VIP deals, and Big Deal Bucks credits
  • Additional perks & discounts like travel and partner discounts, tuition support, legal support, and pet benefits
  • A people-first culture with Employee Resource Groups (ERGs), social events, recognition programs, and service awards that help you connect, grow, and celebrate together
  • Specific benefits and programs vary by location.

Marketing Team

Marketing Roles Posted (Last 30 Days)
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Brand Media Manager

Priceline.com · Norwalk, CT · Hybrid