Collective Measures

Brand Media Intern

Minneapolis, MN (Hybrid)

Salary Not AvailableIntern/New GradInternship

Posted 4 months ago

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Job Summary

Support internship in Brand Media at Collective Measures, assisting campaign setup, optimization, and reporting to drive media performance.

  • Own daily monitoring and reporting of campaigns across display partners.
  • Must-have: Proficient Excel skills and data-driven optimization understanding.
  • Standout: Interest in DoubleClick, The Trade Desk, comScore, and Google Analytics.

Job Description

Responsibilities

  • Research display programmatic partners and direct publishers, their evolving capabilities and related industry trends
  • Research audience demographics and geographic regions
  • Assist in campaign development, implementation and all media partner communication
  • Learn internal trade desk procedures and assist in campaign set up
  • Monitor campaign performance and pacing, update results on a daily basis
  • Manage vendor and in-house optimizations
  • Update results on a daily basis and monitor campaign performance.
  • Learn how different data and creative platforms and partners work within our internal desk, and how best to use them
  • Summarize and communicate the status of all campaigns with appropriate internal contacts.
  • Build internal and client-facing reports.

Requirements

  • High proficiency with Microsoft Excel—formulas, pivot tables, creating efficiencies
  • Strong knowledge and background in metrics and results-driven optimization is vital
  • Strong written and verbal communication skills
  • Strong organizational skills and the ability to manage multiple projects simultaneously while meeting deadlines
  • Preferred experience in digital media, especially in managing display campaigns
  • Willingness to learn and use DoubleClick, The Trade Desk, comScore and Google Analytics—any current tool certifications are a plus
  • A data-driven, independent, and analytical approach to problem solving
  • The ability to work independently as well as with a team in a fast paced, goal-oriented environment
  • Self-starting, positive work ethic, to consistently meet and exceed objectives and take on more responsibility

Benefits

  • Participation in the Employee Stock Ownership Plan
  • Commuter stipend (if working as a hybrid employee)
  • Participation in 401(K) Plan

Marketing Team

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