Brand and Marketing Specialist at The Management Group LLC | Atlanta, GA | $60K/yr – $65K/yr

Brand and Marketing Specialist

Atlanta, GA (On-site)

$60K/yr – $65K/yrMid Level2+ years expFull time

Posted 6 weeks ago

Top 1% of applicants do these two things.

The other 99% submit and hope. You're about to do something different.

Job Summary

Own brand consistency across a diverse portfolio and turn visual identity into ready-to-deploy campaigns for leasing, resident engagement, and events.

Brand Execution: Enforce standards across communities and print/digital materials.
Content & Social: Manage social channels, weekly calendars, and audience growth tactics.
Assets & Events: Oversee visual assets, vendor coordination, and event logistics for leasing and corporate programs.

Job Description

Responsibilities

Execute brand standards across all existing and new multifamily communities.
Assist with branding for new developments, including logo creation, brand guides, and visual identity.
Ensure consistency in branding across all digital and printed marketing materials.
Coordinate the creation of 2D and 3D floor plans, renderings, and other visual assets as needed.
Manage social media accounts for all communities.
Create and schedule weekly content calendars for both stabilized and lease-up communities.
Monitor engagement and recommend strategies to increase audience growth and community awareness.
Manage the company's Birdeye platform, including reputation management and review support.
Design and produce marketing collateral including flyers, brochures, banners, presentations, and promotional materials.
Coordinate production with print vendors and ensure timely delivery of marketing materials.