Brand Manager- New Business

Ewing, NJ (Hybrid)

$111K/yr – $158K/yrSenior Level5+ years expFull time

Posted 3 months ago

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Job Summary

Drive transition, product/brand management, and cross-functional execution for licensed SKUs in a Church & Dwight C&D portfolio.

  • Must-have: 5+ years in brand/product management or business operations with cross-functional delivery.
  • Standout: Hybrid in-office role in Ewing, NJ (Tue–Thu on-site).

Job Description

Responsibilities

  • Transition Management & Operational Leadership - Lead the transition and integration of 100+ licensed SKUs from licensee to core ownership within the C&D business systems, ensuring seamless integration across functions.
  • Co-lead day-to-day business management including forecasting, P&L management, and performance reporting for transitioned and TAG-led products.
  • Product & Packaging Development - Develop briefs for necessary efficacy improvements as well as next generation product renovations, line extensions and packaging updates in close coordination with R&D, Regulatory, Operations, and Supply Chain.
  • Own and manage the internal review process to ensure compliance across product claims, packaging, and regulatory.
  • Brand Strategy & Category Stewardship - Assist in the development and execution of brand strategies and partner with sales strategy and RGM on price-pack architecture to sustain and unlock future growth across under-leveraged, previously licensed categories.
  • Serve as the internal category(s) expert by leveraging Circana data, competitive intelligence, and consumer insights to shape strategic direction.
  • Cross-Functional Collaboration - Partner closely with key functional teams—Contract Manufacturing, R&D, Finance, Procurement, and Project Management—to ensure project milestones and business objectives are met.
  • Collaborate on internal and external presentations to align stakeholders and support go-to-market initiatives across all channels.

Requirements

  • Bachelor’s degree in Business, Marketing, or a related field; MBA preferred.
  • 5+ years of relevant experience in brand management, product management, or business operations—CPG experience a plus.
  • Proven ability to lead cross-functional initiatives and manage complex projects to execution.
  • Strong analytical, organizational, and communication skills.
  • Comfortable working in a highly entrepreneurial, fast-paced environment with shifting priorities.

Nice To Have

  • MBA preferred
  • CPG experience a plus

Benefits

  • As a Church & Dwight US employee, you (and eligible dependents, as applicable) will have access to medical, dental, vision, basic life insurance, paid vacation and sick time, and Paid Parental Leave.
  • U.S. employees are entitled to paid holidays, floating holidays, and vacation days starting in their first year of employment depending on hire date.
  • You are also able to participate in our 401k retirement plan (with company match and profit-sharing) and Discounted Employee Stock Purchase Plan.
Church & Dwight Co., Inc. logo

Church & Dwight Co., Inc.

3.6 Glassdoor

Church & Dwight is a world leader in household and personal care products. Our brands include ARM & HAMMER®, BatisteTM, OxiCleanTM, TrojanTM, XTRATM, NairTM, First ResponseTM, SpinbrushTM, OrajelTM, VitafusionTM, Li’l CrittersTM, Water Pik®, Zicam®, TheraBreath® and HERO. Founded in 1846, we have operations globally and are listed in the S&P 500. At Church & Dwight, we power people’s every day by providing quality, affordable consumer products. This is a place where ambition meets impact. We take pride in owning our areas of expertise. Our team of high aptitude people innovate and focus on new ways of doing things. While we might not be the largest company in our industry, we believe we can have the biggest impact because: Together We Have the Power to Win.We live by our pillars – they ground us in a shared sense of purpose and guide major decisions about the business and our people. And we believe that we all have something to contribute and something to gain from working together.Bring your determination:We’ll give you the space to own your success and do work you didn’t know was possible.Bring your team spirit:We’ll offer you an open-minded and low-ego environment.Bring your courage:We’ll help you make a tangible impact on the business.

Trenton, New Jersey, USA
5.5K employees (512 in marketing)
65% recommend to a friend
84% CEO approval

Traffic Signals

Monthly Visitors
74K
Traffic Source Mix
Search
44.6%
Direct
40.5%
Referral
11%
Social
2.9%
Paid
0.7%

Headcount Trend

Current headcount: ~5.5K

Marketing Team

Marketing Team Size
448 (8% of company)
Median Career Experience
15 years
Median Tenure
5.1 years
Marketing Roles Posted (Last 30 Days)
6

Funding

Total Funding
$50M
Last Raise
$50M
Post IPO Equity, 10 months ago

Funding History

  • May 2025
    Post IPO Equity • $50M

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